Federal - Marketing Channel and Integration Lead Senior Manager

Organization: Accenture Federal Services

Location: Arlington, VA

Accenture Federal Services, helping our federal clients tackle their toughest challenges while unleashing their fullest potential…and then some. What makes our approach so unique? Operating from the nation’s capital, we bring together commercial innovation and leading-edge technologies to deliver an integrated and interactive experience that far exceeds expectations. How? Our passion meets purpose! Through our diverse culture and inclusive thinking, we embrace our employees' ideas taking them from concept to practical solutions. Not to mention, we sleep well at night knowing our work directly impacts and improves the way the world works. We keep our tech smarts sharp by providing abundant training and certification opportunities. Are you ready to learn and grow in a career, while making a difference?

You Are: 

An enthusiastic, team-oriented individual who is energized by leading at the intersection of marketing and communications strategy and delivery. You have a passion for mission-driven work and products anchored in impactful customer experiences. You thrive when connecting the dots, coaching others, and improving cross-functional collaboration. You move effortlessly between knowing when to coach and empower others and when to roll up your sleeves and get it done yourself. The ideal candidate has experience with digital marketing concepts, an understanding of multi-channel campaign execution, digital and traditional marketing across various channels. They should be as comfortable technical solutioning as they are discussing the client’s strategic business goals and how those goals intersect with the as-is and to-be state of the marketing and communications platform. They should have a collaborative approach to leadership, focusing on developing analysts’ and team leads’ skills, with an ability to manage a team using different frameworks. Must be local to DC region and able to lead team in-office up to a few times a week. 

The Work: 

• Mobilize a dynamic team of 15+ strategists, campaign managers, functional analysts, and reporting/analytics analysts to develop and execute strategic marketing campaigns 

• Serve as a front door, integrator, and “Chief Problem Solver” between clients and Accenture marketing SMEs to ideate and execute single and multi-channel campaigns (email, SMS, mobile push, organic social, paid media)  

• Work to transform the client’s business goals into functional requirements for platform features and minor enhancements, supporting the development lifecycle through to deployment. 

• Oversee multiple projects at once, effectively managing time and delegating work 

• Champion the delivery of high-quality work products 

• Coach, mentor, and develop team members using a framework of goal setting, feedback, and performance development planning

• Enforce standard team processes while identifying opportunities for efficiencies and facilitating ideation of improvements 

• Always looking towards a bigger vision and cultivating the team’s ambition 

Here Is What You Need: 

• Bachelor's Degree or 7 years of equivalent industry experience 

• Experience with digital marketing concepts and project management 

• Experience with or an understanding of multi-channel campaign execution and/or digital marketing technology 

• Experience leading a team

Bonus Points If: 

• Advanced Degree 

• 10+ years of industry experience 

• Experience with one or more of the following: Campaign Management, Campaign Planning, Customer Insight and Marketing Analysis, Agile Requirement Management, and/or Content Marketing Strategy, User Experience, Customer Journey Management 

• Experience leading a team of 10+, preferably in an integrator/connector role

The Extras: 

• US Citizenship Required

• An active security clearance or the ability to obtain one may be required for this role

Compensation for roles at Accenture Federal Services varies depending on a wide array of factors including but not limited to the specific office location, role, skill set and level of experience. As required by local law, Accenture Federal Services provides a reasonable range of compensation for roles that may be hired in California, Colorado, New York City or Washington as set forth below and information on benefits offered is here.    

Role Location: Range of Starting Pay for role  

California: $141,800 - $230,100

Colorado: $141,800 - $198,800

New York City: $164,200 - $230,100 

Washington: $151,100 - $211,800

What We Believe

We have an unwavering commitment to diversity with the aim that every one of our people has a full sense of belonging within our organization. As a business imperative, every person at Accenture has the responsibility to create and sustain an inclusive environment.

Inclusion and diversity are fundamental to our culture and core values. Our rich diversity makes us more innovative and more creative, which helps us better serve our clients and our communities. Read more here

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Accenture is an Equal Opportunity Employer. We believe that no one should be discriminated against because of their differences, such as age, disability, ethnicity, gender, gender identity and expression, religion or sexual orientation.

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For details, view a copy of the Accenture Equal Opportunity and Affirmative Action Policy Statement.

Requesting An Accommodation

Accenture is committed to providing equal employment opportunities for persons with disabilities or religious observances, including reasonable accommodation when needed. If you are hired by Accenture and require accommodation to perform the essential functions of your role, you will be asked to participate in our reasonable accommodation process. Accommodations made to facilitate the recruiting process are not a guarantee of future or continued accommodations once hired.

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Other Employment Statements

Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States.

Candidates who are currently employed by a client of Accenture or an affiliated Accenture business may not be eligible for consideration.

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