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l media and a goal of executing work that aligns with brand and social strategies. KEYS is our financial literacy program that seeks to empower smarter financial decisions by offering free financial resources. This includes the keysbygmfinancial.com website, the Our Two Cents podcast and event marketing.
In this role, you will:
Own the promotion calendar, planning process and execution of social content for the KEYS brand
Be comfortable working with a variety of internal and external stakeholders, managing multiple projects and being on camera for social media shoots and Our Two Cents podcast content when needed
Collaborate with creative and social teams to execute the creation of various promotional campaigns across channels internally and externally
Measure the performance of promotional content to inform future strategic planning
QUALIFICATIONS
What makes you a dream candidate?
Experience in social media and brand promotion, preferably managing a strategic calendar
Stay up-to-date with the latest social media trends, tools, and best practices, finding relevant ways to promote KEYS by GM Financial resources and events
Analyze key metrics on paid and organic social, adjusting strategies as needed to improve performance
Collaborate cross-functionally to execute internal and external campaigns from ideation to creation and deployment
Attention to detail and ability to meet multiple deadlines while working in a fast-paced, multi-tasking environment
Project management experience is a plus
Experience:
Bachelor's Degree in communications, marketing or related discipline required
3+ years corporate communication, social media or brand marketing experience required
What We Offer: Generous benefits package available on day one to include: 401K matching, bonding leave for new parents (12 weeks, 100% paid), tuition assistance, training, GM employee auto discount, community service pay and nine company holidays.
Our Culture: Our team members define and shape our culture - an environment that welcomes innovative ideas, fosters integrity, and creates a sense of community and belonging. Here we do more than work - we thrive.
Compensation: Competitive pay and bonus eligibility
Work Life Balance: Flexible hybrid work environment, 2-days a week
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