Subscription Strategy & Insights Manager

  • Experience 5-10 Years
  • Category Marketing
  • Location Culver City, CA

Job Description

The Subscription Strategy and Insights Manager will use all the tools at our disposal to understand customer, industry, and competitor trends and behaviors to inform product decisions, build marketing strategies, and assess opportunities for Apple’s subscription services, including Apple Music.


  • Partner with functional leads throughout the organization to understand intelligence needs - from macro market trends to customer-level insights
  • Develop and execute the work necessary to answer these needs, alongside experts from Apple’s central research team, its own data analysts, and/or third-party providers
  • Package the results into actionable formats, and work cross-functionally to ensure the insights are well understood, correctly interpreted, and optimally applied 
  • Drive the roadmap for customer research, ensuring both project-related insights and longer-term foundational projects are prioritized 
  • Be Apple’s hub for intelligence about consumer subscription businesses


Key Qualifications

  • A minimum of 7+ years of online consumer product management, insights, strategy, and/or consulting experience
  • Strong quantitative analytical and modeling skills, including extensive knowledge of Excel and/or Numbers; experience with statistical software or programming is a plus
  • Extensive experience with qualitative and quantitative research across a variety of methodologies, equally adept at directing vendors and at doing primary research
  • Ability to drive large research projects from conception to application
  • Previous experience synthesizing consumer insights from data and industry sources into actionable findings for both product builders and marketers
  • Unparalleled communication skills, with the comfort and confidence to present to executives at the highest level
  • Experience driving massive impact in matriced structures across functions using influence
  • Humility and a sense of humor


BS/BA degree, MS/MA/MBA from top-ranked school preferred

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