Media Monitoring Analyst I

Job Description:

Bank of America’s Enterprise Media Monitoring team is a center of excellence (COE) within the CAO division and is responsible for risk monitoring and business intelligence reporting for the bank and financial industry-related topics, trends and insights in social and traditional media that impact our brand and business.

We are looking for a full-time Media Monitoring Analyst to join the EMM team to support the growing demand across many lines of business. 

Qualified candidates need to exhibit the following skills:

• Detail oriented, good written & communication skills with the ability to adjust to the audience

• Process oriented with a data driven mentality

• Knowledge of MS PowerPoint and Excel, Macro knowledge a plus

• Experience in social media research, media monitoring tools or data/statistical analysis

• Familiar with social media data sources such as Twitter, Facebook, reddit and YouTube

• Experience with Boolean logic, unstructured data and basic search strategies

• Comfortable with identifying data trends and making recommendation for quality improvements

• Ability to perform detailed quality assurance on social media data related to volume tolerances, sentiment & topical trending

• Ability to identify risk items while assessing the potential for viral growth

• Experience compiling analytical reports for business partners

• Ability to pick up patterns in data as well as deviation from norm

• Comfortable in a  fluid  environment with the ability to pivot from normal production to crisis mode

This role will:

• Provide social media listening and analysis, including notable trends, key conversation themes and areas of risk

• Continually update and improve assigned reports to reflect changes in data or new opportunities

• Generate data driven narratives which are insightful and actionable; connecting research to business outcomes

• Create compelling data visualizations to illustrate research

• Identify, research and escalate potential risk related topics to issue owners

• Recognize and identify inconsistencies or inaccuracies in tools, data, analytics

• Produce metrics related to research topics, escalations, data quality and integrity

• Adhere to departmental processes and guidelines, standards and quality assurance routines

Required Skills & Experiences:

• Minimum of 2 years of experience working with social media data

• Some experience in monitoring tools, such as Brandwatch, Cision, or Sprinklr

• Solid analytic background and business acumen

• Ability to perform daily detailed oriented quality assurance procedures

• Financial services industry background a plus

• Ability to work on deadline

Shift:

1st shift (United States of America)

Hours Per Week: 

40