Beam Suntory is Crafting the Spirits that Stir the World. Rooted in two centuries of family heritage, Beam Suntory has evolved into the world's third largest leading premium spirits company ... where each employee is treated like family and trusted with legacy. With our greatest assets - our premium spirits and our people - we're driving growth through impactful marketing, innovation and an entrepreneurial spirit. Beam Suntory is a place where you can come Unleash your Spirit by making an impact each and every day.
Associate Brand Innovation Manager, American Whiskey
The following position is open in New York, United States.
What makes this a great opportunity?
Beam Suntory is the third largest Premium Spirits company in the world. We are an organization that creates brands that are a part of celebrations and our culture reflects this. The Associate Brand Innovation Manager, American Whiskey role gives you the opportunity to gain exposure to global leadership, a deep knowledge of the American Whiskey category, and fully leverage our award winning portfolio of iconic brands to capture new consumers in new occasions. You will work on exciting and high-profile initiatives developing and launching new products throughout several global markets, identifying new category opportunities, and implementing brand strategies in conjunction with cross-functional teams (Global Brand House, R&D, Finance, MIT, Consumer Insights, etc.) to build a best in class product pipeline. You will also contribute to long-term strategic planning and serve as a brand steward in developing new drinking experiences and solutions.
Lead cross functional teams across several strategic global innovation projects from shaping and strategy to execution, with oversight from Senior Innovation leaders
Deliver priority brand 1-2 year innovation execution and launches including: briefing, design, liquid development and procurement
Engage global teams to collaborate across brand teams, markets, and/or enabling areas to implement and execute our American Whiskey portfolio’s strategy
Help shape BSI’s future American Whiskey pipeline by inspiring and facilitating the development of products that target emerging trends, white-space opportunities, and unmet consumer needs across global markets
Maintain connectivity to competitive, category, consumer + culture, shopper, and retailer insights to identify opportunities and validate and optimize concepts
Lead agenda & collaboration for meeting status with key stakeholders in support of business: GBH, MIT, Ambassadors, etc
Identify and implement best practices, to develop even better ideas and a more efficient pipeline development cycle
Organize ideation sessions and design sprints for ideas in the early stages of pipeline development
Co-create and validate strong testable consumer-driven propositions, concepts, business cases, pricing, and packaging direction leveraging relevant consumer + shopper insights, trends, category analysis, and internal or external interviews with subject matter and context experts
Coordinate required inputs to the business case for the innovation projects in terms of capital expenditure, working closely with the global Procurement, Finance, Supply and R&D teams
Prepare all gate documents and decision papers as inputs into the BSI Seed-to-Sip Project Management process for all assigned innovation projects
Manage all supporting aspects of key innovation projects: budget management, performance reporting, brief development, research stim development, design development, launch plan development, and key commercialization documents
Qualifications & Experience
(If you have the following characteristics, it would be a plus):
At Beam Suntory, people are our number one priority, and we believe our people grow together in diverse and inclusive environments where their unique insights, experiences and backgrounds are valued and respected. Beam Suntory is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, military veteran status and all other characteristics, attributes or choices protected by law. All recruitment and hiring decisions are based on an applicant’s skills and experience.
Beam Suntory was created in 2014 by combining the world leader in bourbon and the pioneer in Japanese whisky to form a new company with a deep heritage, passion for quality, innovative spirit, and vision of growing for good.
Our business has long-standing roots, but don’t be fooled. Beam Suntory doesn’t look—or act its age. From distilleries to offices to sales jobs in the field interacting with our customers on the front lines, we thrive together in a creative, energetic, and challenging work atmosphere that employees love.