#67445
Department Summary
At DISH, we deliver value without compromise, continually redefining what’s possible from a mobile carrier for more than nine million customers.
Our teams reimagine connectivity through new platforms, new business models and new ways of thinking. Today, we’re building a multi-brand wireless telco alongside DISH and its first-of-a-kind network to upend the retail market and deliver groundbreaking new experiences for all.
Together, we’ll draw on our legacies of disruption to change the way the world communicates.
Job Duties and Responsibilities
Reporting to the EVP of Boost, the VP, Digital Marketing will develop progressive, data-driven digital products, e-commerce conversion capabilities, product marketing strategies and enable differentiation via digital value-added services. As our brand evolves to meet and exceed the needs of the modern consumer, this leader will empower teams to leverage market data and competitor analysis tools to inform DISH’s long-term marketing strategies.
In this role, you will:
Drive consistent innovation and role-specific KPIs such as VAS paid conversion, new product development, engagement statistics and consumer ARPU metrics
Build a digital marketing team with expertise in product development, optimization and launch
Lead and design marketing proposals, forecast and manage the opportunity pipeline, participate in business updates and collaborate closely with partners to ensure the effective delivery of revenue and margins
Generate new revenue streams by providing marketing insight, data-driven marketing methodologies and marketing consulting services
Skills, Experience and Requirements
This leader will play a vital role in Boost’s initial growth and long-term success in retail wireless. He or she will have the opportunity to lend their vision to how our company engages, collaborates and ultimately competes in the marketplace. The wide-ranging nature of the position will afford this leader oversight and influence in many aspects of the business. As a result, we expect potential candidates to meet a level of education and experience that demonstrates they can be successful in this role.
The ideal candidate will have:
10+ years of high-level digital marketing leadership experience
Experience marketing to digital products with a focus on online conversion mechanics
Executive presence and the ability to communicate effectively across varying audiences
Collaborative, hands-on approach to work that is reflected through their management style and employee communications
BA required; MBA preferred
Salary Range
Compensation: $200,000.00/Year - $300,000.00/Year
Compensation and Benefits
We also offer versatile health perks, including flexible spending accounts, HSA, a 401(k) Plan with company match, ESPP, career opportunities, and a flexible time away plan; all benefits can be viewed here: DISH Benefits.
The base pay range shown is a guideline. Individual total compensation will vary based on factors such as qualifications, skill level, and competencies; compensation is based on the role's location and is subject to change based on work location. Candidates need to successfully complete a pre-employment screen, which may include a drug test and DMV check.
Lactation facilities
Post maternity
Fertility
On-ramping/Off-ramping parental leave
Care-taking PTO
Elder care
Unconscious bias training
Sponsorship program
Networking
Diversity recruiting
Diversity performance
Remote work policy
Part time policy
Short term disability
Our adventure began by changing the way people watched TV, bringing DISH to where big cable wouldn’t: rural America. Since then, we have reinvented ourselves and our own industry with Sling TV to give millions of consumers more choice in entertainment. Today, we’ve officially entered the consumer wireless industry as the fourth largest wireless provider with our acquisitions of Boost Mobile, Ting Mobile ...