General Electric

GE Healthcare - Product Manager, Strategic Channels

  • Experience 5-10 Years
  • Category Product
  • Location Wauwatosa, WI

Job Description

Accountable for competitiveness of the products' features, functionality and quality. Provide strategic direction, focusing on the business and clinical needs of customers. Bring deep understanding of customer and market needs. Make decisions around product vision, strategy, roadmap, and tactical choices. Work with development teams, providing necessary input to engineering on product requirements and design. Evangelize for the product with customers, commercial teams, and other connected teams.


1. Develop strategic channels and respective offerings inclusive of full GEHC service portfolio capabilities
2. Realize both short term financial returns through through relationship and offering development while driving long term vitality focus for the business with increasing/accretive revenue and margin contributions
3. Ensuring customer focus by communicating and building rapport with customers as required and ensuring the “voice of the customer” is reflected in work processes.
4. Close collaboration with marketing to translate practice needs, market analysis, competitive analysis, and regulatory environment factors into actionable strategies and tactics for the product.
5. Partner with internal and external domain experts to highlight emerging practice trends and product/content needs of the customer.
6. Conducting product research to further understand the competitive profile for the segment worldwide (where applicable) and opportunities for growth.
7. Working with marketing, engineering, and services to create long-term product roadmaps, requirements, and business plans.
8. Driving product portfolio to meet the needs of the market. Responsible for strategy and execution of the product roadmaps and new product introductions.
7. Establish tradeoffs between internal development and business partnership activities with strategic partners-including contract negotiations and maintenance, product changes, forecasting and financials.
9. Coordinating the needs across a multi-functional organization, including marketing, sales, operations, engineering, and services teams, while ensuring compliance with quality systems and regulatory requirements.
10. Evangelize for the product by presenting to customers and users groups; represent the product at trade shows and with media; sell product roadmap internally; participate in winning large deals; provide sales training, and generate enthusiasm for the product.
11. Create a team environment that encourages innovation.


1. MBA or Master’s degree in Product Management, Marketing, Business Administration or related field
2. Degree in Medical Informatics
3. Degree and practice in a clinical discipline
4. 10+ years’ experience in product management, product development or related field
5. Deep Product Management/Marketing expertise, including: market trends/analysis, NPI process, product roadmap development, requirements, product life-cycle management,
6. Healthcare product/industry/technical acumen
7. Leadership skills to lead teams and shape/lead growth vision and marketing strategy
8. Innovation – develop new ideas through collaboration and execute on creative ideas
9. Team oriented – ability to motivate and work well with diverse, cross-functional teams
10. Proven ability to work globally
11. Proven ability to influence and negotiate internally and with customers


1. Bachelor’s Degree in Product Management, Marketing, Engineering, Business Administration, healthcare or related field
2. 7+ years’ experience in product management, product development, or related field including workflow experience with similar products
3. Excellent oral and written communications skills
4. Strong analytical and process skills
5. Strong project management skills
6. Ability to work effectively within a matrix environment

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