Regional Product Lead, Display and Video Ads

Minimum qualifications:

• Bachelor's degree or equivalent practical experience.

• 5 years of experience working in Digital Ads, Marketing, Advertising, Management Consulting, Strategy, or equivalent fields.

• 2 years of experience working with Display or Video Ads focused on driving direct response results.

Preferred qualifications:

• Experience influencing stakeholders to devise and scale a strategy.
• Ability to understand and adapt to the motivations of different stakeholder groups.
• Ability to take complex, ambiguous topics, and present them in a clear and concise manner to stakeholders.
• Excellent organizational and project management skills, with the ability to collaborate across cross-functional boundaries.
• Excellent written and verbal communication and presentation development skills.
• Exceptional problem-solving and critical thinking skills on ambiguous problems.

About the job

Product and Sales Activation (PSA) is a highly collaborative group of individuals who work hard to deliver at-scale, customer focused priorities, transfer product knowledge to our Google Customer Solutions (GCS) Sellers, and influence product design for the GCS segment. By liaising with our partner teams (e.g., Sales, Marketing, Product/Engineering, Sales Finance, Education, Large Customer Sales), the PSA team works hard to equip GCS Sales with the information, training, collateral, and opportunities needed for future growth and to ensure that our customers’ needs are addressed and expressed to client/product teams.

In this role, you will help to scale Display and Video Ads product adoption across the Americas region. You will influence executive business stakeholders, work cross-functionally to direct the product activation strategy for Google Customer Solutions (GCS) business programs. You will influence cross-functional teams while building and delivering the best go-to-market (GTM) plan for the product area.

In this role, you will lead the activation of Display and Video Ads products for customer's goals. You will advocate the needs, opportunities, and gaps that GCS customers experience with our product teams. You will equip promoters with the right knowledge, resources, market insights, and tools to drive customer success and product adoption growth.

When our millions of advertisers and publishers are happy, so are we! Our Google Customer Solutions (GCS) team of entrepreneurial, enthusiastic and client-focused members are the "human face" of Google, helping entrepreneurs both individually and broadly build their online presence and grow their businesses. We are dedicated to growing the unique needs of advertising companies. Our teams of strategists, analysts, advisers and support specialists collaborate closely to spot and analyze customer needs and trends. In collaboration, we create and implement business plans broadly for all types of businesses.

Responsibilities

• Partner with Sales Teams, Google advertisers, and ad agencies to increase adoption and usage of strategic Display and Video Ads products. Monitor and report on key drivers/metrics.
• Work with team leads to ensure effective narratives are developed. Leverage those resources to equip promoters with product knowledge and expertise.
• Collate information regarding common objections, successful strategies, product knowledge gaps, etc. and lead product training.
• Share customer and product feedback with Global Product Leads in order to ensure the product roadmap reflects the needs of GCS promoters and customers.

Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.