Senior Copywriter- Intuit Brand and Storytelling

Overview

Intuit is on a mission to power prosperity around the world for consumers, small businesses, and the self-employed. Our Brand Storytelling and Experiences (BSX) team brings that mission to life through high-impact experiences around the globe that shape, showcase, and demonstrate the power and meaning of Intuit. Our work inspires people by bringing to life Intuit’s position as a leader in the FinTech world and by shining a light on our products and values. 

As a Senior Copywriter for Intuit, you’ll help create events and hybrid experiences for Intuit’s global technology community. From kick-off through production you’ll be the hands-on copywriter on experiential projects that galvanize over 6,000 technologists around Intuit’s culture, mission, and values. The BSX team uses design thinking principles to create experiences our audiences truly love. On this team, you’ll play an integral role as a master of copywriting craft that adds voice to experiences through the written word. And you won’t do it alone. You’ll join a cross-disciplinary team executing with the highest standards of excellence. The Senior Copywriter is part of the BSX copy team and reports to the Creative Director, Copy.

What you'll bring

You may be a fit if...

• You have 5+ years experience as a copywriter with a focus on writing copy for events and experiences in a branded environment, either in-house or on the agency side.
• You are organized, thoughtful, and can be counted on to deliver awesome copywriting at all times.
• You have experience with co-creation and/or design thinking methodologies.
• A natural interest in and/or experience with technology audiences, such as marketing and events for developers. 
• Plugged in to culture and other references that resonate with the tech audiences and tech culture.

How you will lead

What you'll bring

• A world-class copywriting portfolio of original work that demonstrates your range and talent for creative writing and storytelling. We’d like to see examples that showcase your copywriting work across campaign/event ecosystems. 
• A concept-driven approach. You’ll create themes and concepts for experiential projects and write awesome copy that breaks new ground and brings world class experiences to life.
• A collaboration mindset. As a hands-on copywriter, you’ll be responsible for the writing on your projects and you’ll be part of a collaborative, core team that includes technologists, designers, filmmakers, producers, and strategists. 
• An audience-first approach to your writing. You’ll use empathy and audience insights to inform your concepts and copywriting. 
• An understanding of how to write within brand voice and tone guidelines while bringing fresh, creative thinking to your writing.

How you will lead

• This is a hands-on copywriting role leading the writing craft on tech events.

• Open collaboration with creative, strategy, project management, and stakeholder partners. Our team runs on co-creation and design thinking.

• Not content to rest on last year’s success, you are plugged in to culture and get excited by new trends, which you apply in your copywriting craft.

• Understand how to apply your copywriting craft to the tech audience and use creative copywriting to engage and excite an audience of developers and tech professionals.

• Collaborate within the Intuit copy team to help develop and evolve the Intuit Voice and Tone Guidelines.

• As a writer and lover of words, you have an editor’s attention to detail and take great care picking perfect words — you’d also happily spend an afternoon debating the difference between “crispy” and “crunchy”.