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ll craft unique work with Color and Graphic Design in conjunction with Materials, Trims and Details to create highly covetable product that connects to the Streetwear and Lifestyle consumer in their local market. They have an eye for detail and motivation to craft premium product. This role has a unique opportunity to drive hyperlocal narrative and a holistic vision for style that resonates with Streetwear and Lifestyle consumers in the Greater China (GC) geography.
WHAT YOU WILL WORK ON
This designer will work with their cross-functional partners to understand the needs of the consumer and create an inspiring product narrative using market trend and local cultural insights. They will create a vision for Footwear & Apparel collections by telling unique hyper local stories that resonate with Streetwear and Lifestyle consumers. They will make world class head-to-toe product expressions using Graphic and Color Design in collaboration with Materials, Trim and Development experts. Most importantly, they will craft unique, highly sought after product that connects on a deeper level.
If this is you, you'll be working with the GC Express Lane team to design compelling Footwear products that bring energy to local markets.
Day-to-day tasks include: consumer and trend research, project management, communicating design intent through presentations and mood boards, sketching and exploration, collaboration with others designers, design reviews, product CAD and tech pack creation.
WHO YOU WILL WORK WITH
You will be working with GC geography experts in insights, marketing, product, development and design. You will collaborate with functional experts and leadership in Color, Material, Graphic and Footwear and Apparel Product Design across various parts of the business.
WHAT YOU BRING