Lead, Nike Stores Retail Brand Manager Pacific

aphy. External partnerships include Nike Store Partner team, creative agencies, suppliers, and vendors.

WHO WE ARE LOOKING FOR

Nike is seeking a highly motivated creative individual who is passionate about retail and brand storytelling. This person is driven and a doer, with a sharp eye for detail, and thrives in a dynamic, ever-evolving environment. They are passionate about sport, culture, and retail, and understand the power of brand storytelling and consumer connection through stores.

• Minimum 5+ years of experience in retail marketing and/or brand marketing, visual merchandising, or similar experience.

• Bachelor's degree in Marketing, Visual Merchandising or related field.

• A strong understanding of the sport consumer, shopping behaviours, retail journeys and retail trends.

• Strong organisational and project management skills, with proven ability to juggle between the detail and big picture, while managing multiple and competing projects and priorities.

• Strong knowledge and interest in retail trends and innovations.

WHAT YOU'LL WORK ON

As the Retail Brand/Experience Lead for Pacific, you will support the Senior Manager in developing and executing holistic, sport-led marketing plans for our Nike Stores fleet-including Nike Stores Partnered (NSP), and Nike Value Stores (NVS).

You'll play a key role in translating strategic direction into actionable plans, ensuring that every store & activation delivers premium product storytelling, service, and experiences that engage consumers and drive business results.

• Support the Senior Manager in the development and execution of seasonal and ongoing marketing plans for the Nike Stores fleet across Pacific.
• Lead the account marketing plan implementation and execution for NVS stores, with support from the Senior, Rn/Train & Sportswear/Other Brand Experience team when required, ensuring alignment with brand standards and business objectives.
• Collaborate with Visual Merchandising to deliver compelling product stories and enhance the consumer journey in-store and at activations.
• Adapt and operationalise global/geo retail marketing directives, tools, and playbooks, tailoring them to local market needs and insights.
• Partner with Store teams and external partners to ensure consistent brand experiences and support fleet expansion and elevation.
• Manage project timelines, budgets, and reporting for assigned initiatives.