his role also requires a strong understanding of brand positioning and the ability to distill this information into customer relevant, and focused communication.
Recipe for Success - What's "in store" for the role
Build sales materials like case studies, sell sheets, and white papers.
Leverage customer insights and external expertise to create compelling creative. Advise design team on customer point of view to ensure communication cohesiveness between design and message.
Expert at synthesizing broad information into concise sound bites for easy consumer comprehension that captures their imagination.
Interact with PR staff to ensure that copy specifics are stated in a manner that is technically and legally correct.
Manage projects with the sales team and effectively communicate what they are working on back to the marketing team, as to accurately strategize marketing efforts
Coordinate ad hoc meetings with the sale team to review current marketing efforts and determine future needs.
Coordinate team inclusion in brand playbooks.
Schedule team participation in industry events.
Compile competitors' data by distinguishing their product characteristics, market share and pricing.
The Essentials In Your Cart - The required ingredients
Bachelor Degree in Marketing, Business, or equivalent work experience
Proven 2-4 years of experience in the same or similar role
Strong oral and written communication
Familiarity with Microsoft suite
Extra Spices - What you should bring to the table
A high level of creativity
A confident self-starter and able to move projects forward and meet deadlines
Comfortable with managing multiple projects and prioritizing
Is collaborative and enjoys being able to work well with different teams
Join Us at Our Table
Peapod Digital Labs is a forward-thinking company with a strong legacy of innovation. We recognize who powers our progress - our people! Our vision is to become an organization where humanity is universally embraced; Diversity, Equity, Inclusion and Belonging are infused in our business; and our PDL employees are representative of the world and the communities that we serve.
We believe in total wellness, which encompasses a balance of physical, financial, and emotional wellness. No matter where you are on your personal wellness journey, PDL provides access to a variety of tools and resources to support total wellness. This includes medical, dental, and vision benefits, health savings accounts, flexible spending accounts, 401(k) with a strong company match, paid parental leave, adoption assistance, tuition reimbursement, generous and flexible paid time off and holiday policy, and an array of voluntary benefits including critical care, pet insurance, and additional life coverage.
We are an equal opportunity employer. We comply with all applicable federal, state and local laws. Qualified applicants are considered without regard to sex, race, color, ancestry, national origin, citizenship status, religion, age, marital status (including civil unions), military service, veteran status, pregnancy (including childbirth and related medical conditions), genetic information, sexual orientation, gender identity, legally recognized disability, domestic violence victim status or any other characteristic protected by law.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process. If you require assistance, please contact our Talent Acquisition Department at [email protected]
Job Requisition: 362033_external_USA-PA-Carlisle_1232024