Category Manager - FLNA - Kroger

nership via Shopper/Customer Insights. Key accountabilities include leading the shopper and consumer insights support for Kroger and Frito Lay Joint Business Planning, Internal Frito Lay Initiatives and for discovering new opportunities to drive future business growth.

Responsibilities

• Work across PepsiCo and Kroger teams to lead transformational big bets initiatives on the Natural Bag Snacks, Warehouse Snacks and Immediate Consumption businesses.

• Help lead insights development and support for the development, implementation and tracking of the Joint Business Plan with Kroger and the Frito Lay Annual Operating Plan.

• Ensure insights and plans drive category growth, market share expansion and financial plan success

• Develop impactful content to convey growth opportunities to internal and external partners across the main levers of our business with focus on assortment, space, promotions, pricing and displays

• Utilize information from multiple sources such as https://84.51 Stratum, OnDemand, IRI POS, IRI Panel, Numerator and internal research to identify opportunities and develop growth strategies.

• Develop into a subject matter expert in using https://84.51 Stratum to understand the Kroger shopper and how strategies impact their shopper behaviors

• Provide high-level category insights support for Top to Top Meetings across Kroger Divisions

• Develop strong working relationships with Kroger, https://84.51, PLM, Internal PepsiCo teams and all relevant business partners

• Help mentor, guide and manage project workload for Associate Analyst position

Qualifications

• Bachelor's degree required, MBA degree preferred

• 3 - 5 years' experience across CPG and Category Management preferred

• Proficiency in shopper data and analytics

• Need thorough understanding of IRI/Nielsen syndicated/panel data

• Preferred experience with Kroger's OnDemand (Market 6) data , https://84.51 data and the KOMPASS process

• Well versed in Microsoft suite of products such as Excel, PowerPoint and PowerBI

• Comfortable and desiring to present at the Senior Executive Level

• Highly motivated self-starter with the ability to multi-task

• Strong project management skills, ability to thrive in a matrix environment

• Creativity and strategy skills

• Persuasive leadership and influencing skills

• Business relationship management

• Strong organization and attention to detail

• Strong verbal and written communication skills

• Strong analytical, data analysis, problem-solving, and storytelling experience

• This position is limited to persons with indefinite right to work in the United States

EEO Statement

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.

PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity

If you'd like more information about your EEO rights as an applicant under the law, please download the availableEEO is the Law&EEO is the Law Supplementdocuments. ViewPepsiCo EEO Policy.

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