The Country Brand Associate / Senior Country Brand Associate is responsible for marketing support of the Category Lead including, operational execution, implementation of the portfolio communication strategy and follow–up, support of internal communications among the team and coordination and alignment with enabling functions.
o Assist Category Lead and Country Brand Lead in implementing brand strategies.
o Partner with vendor to develop, manage and monitor customer loyalty programs.
o Implement and monitor the omnichannel strategy including the disease and product websites.
o Maintain territory dashboards and run marketing programs impact analysis.
o Support the development of promotion materials and sales literature.
o Deliver project coordination according to pre-defined action plan for regular events.
o Manage institutional database.
o Support budget controls both at country-wide and territory level
o Coordinate logistics and contents of BU meetings, field force POAs, team buildings and training-related activities including managing the virtual training calendar.
o Coordinate Speaker Tours, interacting with Speakers and KOLs for logistics.
o Set-up and distribute promotional cycles.
o Manage travel coordination, calendar and meeting arrangement of International and National Congresses and Seminars
o University graduate
o Understanding of in sales / marketing in the pharmaceutical industry is desirable
o Excellent communication & presentation skills
o Good command of Chinese and English
o Candidates with more experience may be considered as Senior Country Brand Associate
Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.
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Pfizer is a leading research-based biopharmaceutical company. We apply science and our global resources to deliver innovative therapies that extend and significantly improve lives. We make medicines and vaccines that help people when they are sick and prevent them from getting sick in the first place. Every day, our colleagues work in developed and emerging markets to ...