Country Portfolio Lead

• Job Description

Country Portfolio Lead in Rare Disease franchise is responsible for customers and portfolio strategy cocreation and implementation. The person on this position will also cooperate with Key Customers, manage RD portfolio and lead projects in the area of digital and trade. Other main responsibility on this position is acting as subject matter RD marketing expert within cross-functional team.

POSITION RESPONSIBILITIES

Marketing

• Manages portfolio of defined TAs/products, manages hybrid communication to targeted customers within a given market
  • Craft and execute customer and portfolio promotion strategy for RD BU products
  • Develop local market life-cycle strategies by collaborating with stakeholders and cross-functional team
  • Develop hybrid, channel-specific approaches for key customer segments (e.g. retail, hospitals, KOLs, etc.)
  • Develop sales materials, execution of marketing strategy and portfolio PoA
  • Assess revenue potential for product portfolio
  • Development of country sales targets and operating plan
• Running strategic and Customer marketing projects
• Market and sales data analysis
• Forecast and track portfolio performance (sales and supply)
• Preparation and management of communication and promotional campaigns for HCPs and other stakeholders
• Cooperation with creative agencies
• Cooperation with supporting departments
• Leading of cross-functional team without official dependence
• Budget management

Digital

• Development and co-creation and execution of omni-channel communication strategy
• Implementation and management of digital marketing platforms
• Building internal know-how on omni-channel marketing
• Initiating and maintaining a culture of innovation

EDUCATION AND EXPERIENCE

• 5 years experience in Marketing role

• Experience in marketing in the pharmaceutical industry is required
• Experience in project management in the area of digital marketing is an advantage
• Master’s degree desired; preferrably in life science or marketing or related

SKILLS REQUIREMENTS

• Strategic thinking and ability to create longterm plans
• Excellent interpersonal, partnering and negotiation skills
• Highly developed work organization skills
• Highly developed skills in running budget, timelines, project management, quality and efficiency control
• Goal oriented
• Written and spoken fluency in English
• Practical experience with ​​digital marketing tools
• Practical experience in planning, implementing and analyzing promotional campaigns
• Very good knowledge of MS Office tools (focus on Excel, PowerPoint)
• Data analysis, performance metrics (sales, campaigns etc.)

  
Work Location Assignment: Flexible

Purpose 

Breakthroughs that change patients' lives... At Pfizer we are a patient centric company, guided by our four values: courage, joy, equity and excellence. Our breakthrough culture lends itself to our dedication to transforming millions of lives.  

Digital Transformation Strategy

One bold way we are achieving our purpose is through our company wide digital transformation strategy. We are leading the way in adopting new data, modelling and automated solutions to further digitize and accelerate drug discovery and development with the aim of enhancing health outcomes and the patient experience.

Flexibility  

We aim to create a trusting, flexible workplace culture which encourages employees to achieve work life harmony, attracts talent and enables everyone to be their best working self. Let’s start the conversation!  

Equal Employment Opportunity 

We believe that a diverse and inclusive workforce is crucial to building a successful business. As an employer, Pfizer is committed to celebrating this, in all its forms – allowing for us to be as diverse as the patients and communities we serve. Together, we continue to build a culture that encourages, supports and empowers our employees.

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