General Manager - Offer Management

unsaid needs):

Quantitative and qualitative surveys.
Focus group.
Trade-Off.
Cautic method.

3 - Choose and price the Unique Value Proposition:

To bring on the market and check the consistency with

our strategy.
our channels, and business models.
our targeted competitors.
Schneider Electric environment and organisation.

4 - Responsible of the profitable business plan.

5 - Define the Marketing specification of the new offer:

• Rank and choose the customers needs to meet.

• Validate the customer's willigness to pay.

• Price the offer with the Value Base Pricing method.

• Define and share with technical team the Offer Requirement by using collaborative methods (Use cases, Functional Analysis method....).

6 Manage the specification's changes and renouncements:

• Manage the specifications changes in order to respect the profitability of the business plan and the time to market.

Internal Relationships: Operations: Marketing and sales • Business Unit: Existing Offer managers / Channels managers / Marketing communication / Price manager / Marketing standardization • Global Functions: Global Marketing / Global Supply Chain

External Relations: Customers: End users, Channels, Partners • Standard committees

Qualifications

Strong marketing background, with minimum 5 years of experience on Offer Knowledge and Management, Value Proposition Development, Market segmentation and Customer targeting • Leadership competences based on achievement of sustainable results, focus on customers, Influence and convince • Strong Cross-functional competences like cross cultural and analyses issues.

Required skills

1. Critical thinking and problem solving skills

2. Planning and organizing

3. Decision-making

4. Ability to work cross-functionally with other departments.

5. Ability to multi-task and deliver high quality results.

6. Communication skills

7. Influencing and leading

8. Delegation capability

9. Negotiation

10. Conflict management & Stress tolerance

11. Adaptability

Schedule: Full-time
Req: 00929F