Senior Manager, Digital Creative Marketing (on-site Stamford, CT)

Spectrum

3.4

(50)

Stamford, CT

Why you should apply for a job to Spectrum:

  • 4.2/5 in supportive management
  • 62% say women are treated fairly and equally to men
  • 61% say the CEO supports gender diversity
  • Ratings are based on anonymous reviews by Fairygodboss members.
  • Through a partnership with Women in Cable Telecommunications, employees can access mentoring, networking and development programs.
  • Spectrum Women serves as an internal resource, helping empower women to achieve their goals for professional success.
  • In 2019, 15 Charter leaders were recognized as Cablefax’s Most Powerful Women.
  • #2024-28861

    Position summary

    reative for online campaigns, including desktop and mobile display, video, and social media

    • Uphold the Charter brand in all online mediums, including marketing tactics, company website pages, and external sales partner website creative

    • Leverage best practices for digital creative. Integrate the functional aspects of online media from display through the landing page, e-commerce buy-flows, and maintaining the most appropriate message at each respective touch-point. Sync with online team partners for sales and conversion metrics to better improve online sales and customer experience

    • Integrate closely with Media team members on performance across key metrics refining as needed.

    • Coordinate with internal strategy teams on identifying segments and proper messaging unique to the online space

    • Employ strong project management skills, demonstrating the ability to set and meet deadlines for multiple simultaneous projects while maintaining accuracy and efficiency in deliverables

    • Develop, maintain and communicate online campaign calendars for all targets, products, offers and geographic areas; manage change control and creative versions

    • Partner with relevant business functions, the field and external vendors to determine targets and schedules; strategize and implement applicable tests; analyze campaign performance across key metrics and ensure flawless execution

    • Proofread final copies to ensure accurate and correct communication; match creative, versions and other campaign elements

    • Communicate with internal and external research groups, industry organizations and other sources of expertise

    • Maintain all online technical specs, ensuring creative delivery is sound and tracked

    • Other duties as assigned

    Required Skills/Abilities and Knowledge

    • Ability to read, write, speak and understand English

    • Utilize creative best practices and visionary thinking to uniquely solve marketing challenges

    • Advanced proficiency with Adobe creative suite

    • Strong hands-on design skills

    • Knowledgeable of emerging digital marketing trends and ability to integrate them in relevant, effective direct response campaigns

    • Knowledge of online buy-sites, user interfaces and experiences

    • Ability to manage multiple projects, agencies, and internal/external stakeholders at one time

    • Extensive knowledge of social media platforms; remain knowledgeable of industry trends, new marketing solutions and customer experience enhancements

    • Ability to conduct formal presentations to all levels of management

    • Ability to analyze and interpret data to make recommendations

    • Strong attention to detail, balanced with the ability to think strategically

    • Highly developed capacity for teamwork and a strong focus on the customer

    • Advanced proficiency with Excel and PowerPoint; proficient in other desktop applications

    • Understand SEO principles and their role in online creative

    • Understand most efficient use of resources and timing to maximize value of all campaigns

    Required Education

    • Bachelor's Degree in Graphic Design, Marketing, Business, or related discipline and/or equivalent experience

    Required Related Work Experience and Number of Years

    • Graphic design experience - 5+

    • Marketing experience within an agency or client-side role - 6-7

    • Experience in creative tactical development, particularly with websites and digital media - 5+

    • Management experience - 3+

    Preferred Skills/Abilities and Knowledge

    • Proficiency in web design applications

    • Knowledge of cable television, high speed Internet and phone products and services

    Preferred Education

    • MBA/Master's

    Preferred Related Work Experience and Number of Years

    • Agency management experience

    • Brand marketing with sales performance goals experience

    MGN615 2024-28861 2024

    Here, employees don't just have jobs, they build careers. That's why we believe in offering a comprehensive pay and benefits package that rewards employees for their contributions to our success, supports all aspects of their well-being, and delivers real value at every stage of life.

    A qualified applicant's criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.

    Get to Know Us Charter Communications is known in the United States by our Spectrum brands, including: Spectrum Internet®, TV, Mobile and Voice, Spectrum Networks, Spectrum Enterprise and Spectrum Reach. When you join us, you're joining a strong community of more than 101,000 individuals working together to serve more than 32 million customers in 41 states and keep them connected to what matters most. Watch this video to learn more.

    Who You Are Matters Here We're committed to growing a workforce that reflects our communities, and providing equal opportunities for employment and advancement. EOE, including disability/vets. Learn about our inclusive culture.

    Why you should apply for a job to Spectrum:

  • 4.2/5 in supportive management
  • 62% say women are treated fairly and equally to men
  • 61% say the CEO supports gender diversity
  • Ratings are based on anonymous reviews by Fairygodboss members.
  • Through a partnership with Women in Cable Telecommunications, employees can access mentoring, networking and development programs.
  • Spectrum Women serves as an internal resource, helping empower women to achieve their goals for professional success.
  • In 2019, 15 Charter leaders were recognized as Cablefax’s Most Powerful Women.