Marketing Manager, Editorial Lead

  • Experience 5-10 Years
  • Category Marketing
  • Location San Francisco, CA

Job Description

The Square Content Marketing team works to acquire new Square sellers through self-service and lead generation campaigns and strategies. In this role, you will oversee Square editorial content -- managing the production and writing of all blog content, content syndication/partnership programs, long-form content development, and whitepaper production. You will also oversee Square’s editorial calendar, all freelance contributors, and be responsible for Square’s editorial voice. Additionally, this role is responsible for driving large-scale narrative data programs. This role works cross-functionally with Communications, Social Media, SEO, Product Marketing, and Brand Marketing teams to drive product awareness and adoption. You will work to achieve these goals through content-based strategies ranging from native content placements to paid amplification to partnership placements. At Square, we are data-driven in everything we do. You should have a creative, innovative approach to content marketing anchored in an obsession with analytics.


  • Oversee Square’s TownSquare Blog and all other owned educational content

  • Own Square’s editorial calendar and brand guidelines

  • Manage Square’s team of freelance content contributors

  • Publish and syndicate all forms of content across both owned and syndicated channels

  • Write blog posts, whitepapers, webinars and oversee the development of large-scale data program content

  • Drive the performance of Square’s owned content marketing channels, including the optimization of the blog

  • Develop content for Square’s partner and syndication relationships, including native placements

  • Work closely with SEO, Product Marketing and Communications to define and drive product and educational narratives


  • 5-7 years of post-university work experience and a BA/BS in a related field such as journalism, marketing or communications

  • Experience in editorial and strategic content marketing, with a focus on business, finance or technology

  • A love of writing and content production -- this role will focus heavily on writing and development

  • Top notch editing skills

  • Experience managing a content management system

  • The ability to think strategically and develop comprehensive product and educational narratives

  • Experience managing a team of writers and contributors

  • Track record of developing and managing a robust editorial calendar

  • Working knowledge of SEO best practices, search engine algorithms and ranking strategies

  • A creative approach

  • An energetic and willing attitude

Even Better:

  • Experience in B2B marketing, with exposure to both small & medium-size businesses

Apply Now

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