PPC Strategist - High Spend

Are you excited by the opportunity to bring your paid search strategy and campaign experience to a world-class company that is market-leading for both content and technology?

Would you like to join an organization that is consistently recognized as a 'Top Employer to Work For’ across a broad range of categories, such as Culture, Work-Life Balance, Diversity & Inclusion, Opportunities for Women, Social Impact, Volunteerism?

We’re looking for Digital Marketers with a high-level of expertise in paid search to join our Awesome Digital Solutions team!

About the Role

The PPC Strategist - High Spend role within the Legal - Small Law, FindLaw client segment at Thomson Reuters' helps law firms achieve success through the creation and delivery of effective digital marketing solutions.

You will be responsible for managing paid search campaigns (PPC, pay-per-click) on multiple channels such as Google, Bing and YouTube. You will be responsible for all aspects of paid search for our highest value clients including strategy development, implementation, optimization, reporting and analysis. You will also be accountable for articulating the value of our top-level PPC solutions through customized, agile communication.

Note: This position is open to remote applicants, as well as those within distance of our Minneapolis, Dallas, or Ann Arbor corporate hub offices.

More About the Role

In this opportunity as PPC Strategist - High Spend, you will: 

• Effectively manage the performance of large paid search budgets while maintaining high standards of performance metrics.

• Manage high value accounts using innovative and outside of the box techniques as needed.

• Understand client goals and provide excellent, tailored customer service to ensure that expectations are met. 

• Act as a thought leader for our team by engaging with the PPC industry outside of FindLaw

• Demonstrate accountability for the performance of assigned accounts and customer retention.

• Be an agile learner; rapidly acquiring new knowledge and innovative skills.

• Be consultative to customers by providing customized recommendations and value articulation.

• Problem solve through critical thinking and data driven decisions.

• Effectively prioritize high volumes of work and customer demands.   

• Be a catalyst for innovation by seeking strategies that evolve our ability to meet client expectations.

About You

You could be a fit for the role of PPC Strategist - High Spend if you have:

• 3+ years of working experience in paid search operations with an understanding of web analytics.

• Experience managing large paid marketing budgets across multiple portfolios and platforms.

• 3+ years of customer service or account management experience. 

• Experience in creating and presenting campaign performance reports.

• A positive attitude, adaptable to change, and a team player. 

• High School diploma or equivalent, college degree and/or related technical certifications preferred.

What’s in it For You?

You will join our inclusive culture of world-class talent, where we are committed to your personal and professional growth through:

• Culture: Globally recognized and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance, and more.

• Wellbeing: Comprehensive benefit plans; flexible and supportive benefits for work-life balance: company-wide Mental Health Days Off; Headspace app subscription; retirement, savings, tuition reimbursement, and employee incentive programs; resources for mental, physical, and financial wellbeing.

• Learning & Development: LinkedIn Learning access; internal Talent Marketplace with opportunities to work on projects cross-company; Ten Thousand Coffees Thomson Reuters café networking.

• Social Impact: Eight employee-driven Business Resource Groups; two paid volunteer days annually; Environmental, Social and Governance (ESG) initiatives for local and global impact.

• Purpose Driven Work: We have a superpower that we’ve never talked about with as much pride as we should – we are one of the only companies on the planet that helps its customers pursue justice, truth, and transparency.  Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world.

• COVID-19 Response: Currently, the majority of our employees are working within a hybrid environment consisting of in-office and remote work, and following local COVID-19 bylaws and guidelines.

#LI-TA1

Do you want to be part of a team helping re-invent the way knowledge professionals work? How about a team that works every day to create a more transparent, just and inclusive future? At Thomson Reuters, we’ve been doing just that for almost 160 years. Our industry-leading products and services include highly specialized information-enabled software and tools for legal, tax, accounting and compliance professionals combined with the world’s most global news services – Reuters. We help these professionals do their jobs better, creating more time for them to focus on the things that matter most: advising, advocating, negotiating, governing and informing.

We are powered by the talents of 25,000 employees across more than 75 countries, where everyone has a chance to contribute and grow professionally in flexible work environments that celebrate diversity and inclusion. At a time when objectivity, accuracy, fairness and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward.

Accessibility

As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.

We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law.

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More information about Thomson Reuters can be found on thomsonreuters.com.