Senior Content Management Specialist - Content Marketing

Would you like to join an organization that is consistently recognized as a 'Top Employer to Work For’ across a broad range of categories, such as Culture, Work-Life Balance, Diversity & Inclusion, Opportunities for Women, Social Impact, Volunteerism?

About the Role

As part of the Content Marketing Center of Excellence, the Senior Content Management Specialist is responsible for implementing content marketing strategies to achieve brand and sales targets. This role will use various approaches to effectively produce content that increases brand visibility, demand, and conversion. While not a writing position, successful candidates must be comfortable providing feedback or editing and reviewing written work.

You will find success in this role by following content marketing best practices and aligning that activity with strategic partners across the company. Optimizing the production and performance of content will be part of every day in this role. This will involve working with internal content creators as well as agencies and freelance vendors. You will use your creativity and eye for detail to set our writers and creators up for success. 

With your ideas and experience, you will turn content themes and strategies into appealing and engaging assets. The ability to imagine stories, insights, and ideas that span the entire customer journey will be important in this role. But so will the practical details of production timelines, asset management, and working with your peers to get it all done right and on time.

Note: This is a *hybrid role (*mix of working from home and in-office each week) and can be based in either of these Hub office locations: Minneapolis/St. Paul area (Eagan), Dallas metro area (Carrollton).

More About the Role

In this opportunity as Senior Content Management Specialist - Content Marketing, you will: 

• Produce content marketing assets based on strategic plans and alignment with business goals

• Manage content calendars and timelines, giving visibility and predictability to internal stakeholders and partners

• Build the brand through a customer-centric approach to content marketing, delivering valuable assets that speak to the interests of our audience

• Apply a holistic approach to content marketing that encompasses written, visual, and multimedia assets to reach our audience where and how they prefer

• Build your career by staying informed of trends and best practices within the field

• Collaborate with partners across the broader business, including internal Subject Matter Experts, Content Strategy Advisors, Product Marketing, Production Coordinators, Designers, and more

• Develop a spectrum of content that reflects the total business needs, from organic, customer-focused content to tactical, campaign-specific assets

About You

You could be a fit for the role of Senior Content Management Specialist - Content Marketing if you:

• Have experience writing excellent effective content, or equivalent experience in a related field (5+ years' preferred)

• Have an ability to balance production timelines of multiple assets across a variety of topics

• Have a high standard for detail and quality control

• Have an appetite for content performance and optimization

• Are creative, happy to spend time on both ideas and execution

• Are passionate about your work. Even if the subject matter isn’t your cup of tea, you see value in doing it right, making content that’s worth consuming

• Are comfortable reaching out to people: subject matter experts, writers, peers, etc.

• Are a learner, interested in understanding the challenges and opportunities affecting Thomson Reuters customers and audiences

What’s in it For You?

At Thomson Reuters, our people are our greatest assets. Here are some of the benefits we offer for your personal and professional growth:

• Culture: Globally recognized and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance, and more.

• Wellbeing: Comprehensive benefit plans; two company-wide Mental Health Day's Off; Headspace app subscription; retirement, savings, tuition reimbursement, and employee incentive programs; resources for mental, physical, and financial wellbeing.

• Learning & Development: LinkedIn Learning access; internal Talent Marketplace with opportunities to work on projects cross-company; Ten Thousand Coffees Thomson Reuters café networking.

• Social Impact: Eight employee-driven Business Resource Groups; two paid volunteer days annually; Environmental, Social and Governance (ESG) initiatives for local and global impact.

• COVID-19 Response: Currently, the majority of our employees are working within a hybrid environment consisting of in-office and remote work, and following local COVID-19 bylaws and guidelines.

#LI-AS5

Do you want to be part of a team helping re-invent the way knowledge professionals work? How about a team that works every day to create a more transparent, just and inclusive future? At Thomson Reuters, we’ve been doing just that for almost 160 years. Our industry-leading products and services include highly specialized information-enabled software and tools for legal, tax, accounting and compliance professionals combined with the world’s most global news services – Reuters. We help these professionals do their jobs better, creating more time for them to focus on the things that matter most: advising, advocating, negotiating, governing and informing.

We are powered by the talents of 25,000 employees across more than 75 countries, where everyone has a chance to contribute and grow professionally in flexible work environments that celebrate diversity and inclusion. At a time when objectivity, accuracy, fairness and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward.

Accessibility

As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.

We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law.

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More information about Thomson Reuters can be found on thomsonreuters.com.