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B2B Communications Manager, DACH & NL

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TikTok

Berlin, Germany

Why you should apply for a job with TikTok:

  • Employee well-being is supported via hybrid work, short-term counseling through our EAP and a premium subscription to Headspace.

  • We embrace diversity across all dimensions and provide employees with 9 employee resource groups globally, including our WOMEN ERG.

  • Comprehensive parental leave policy as well as fertility treatment through healthcare providers with a $20,000 lifetime maximum.

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Position summary

About the Team TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo. Job Description We are looking for an experienced and talented B2B Communications Manager to join the DACH NL Comms team at TikTok driving and executing communications programs for business and marketing industry audiences. Working closely with the wider communications team, both in the DACH region and globally, this role will be critical in establishing our business positioning and leading partner engagement initiatives in DACH NL region. In this position you will work cross-functionally and collaboratively with the sales / marketing teams and strategic partnership teams to steward media strategies for B2B audiences, drive our business narratives and spearhead initiatives to help brands tap into the TikTok platform, build a meaningful presence with the TikTok community and see real-world impact. This position requires strong media relations experience and a passion for driving comms initiatives, crafting narratives and pitching stories. This is the role for you if you are an agile, resourceful and creative professional who is passionate about cross-functional project management and relationship-building, problem-solving and planning, as well as the organization and management of information and resources. Requirements - Develop and execute B2B communications campaigns/programs for business and marketing industry audiences across DACH NL, working closely with the wider communications team, both in the DACH NL region and globally, and being the first point of contact for the commercial and partnerships teams in the region. - Build awareness of our partnerships and products through media and industry-facing initiatives that articulate our mission, values and technology - Develop and execute press strategies, messaging, and communications guidance related to our commercial offerings and strategic partnerships for large customers and small/medium-sized businesses in DACH NL across all aspects such as products, measurement, creative lab, and research. Identify and communicate insights, content and trends across strategic focus areas for industry audiences. - Strong media relations and proactive press outreach to drive coverage across a broad range of media including consumer, business, trade and technology press. - Collaborate with partners to develop joint media strategies and messaging to prepare for key partnership announcements and evergreen story opportunities. - Partner with cross-functional teams across DACH NL to provide regular communications counsel, to deliver compelling and impactful events for our clients and business stakeholders, and coach company spokespeople for press engagements, industry events and presentations. - Fluent in German and English (speaking and writing) - 7+ years work experience in B2B communications - Strong experience working directly with reporters, editors, researchers, industry analysts and other key external stakeholders - Strong organizational, project management, and analytical skills - Exceptional listening, problem-solving, and verbal and written communications skills - Comfort working in a fast-paced environment and adapting quickly and flexibly to change - Previous experience in global companies - Experience in issues-handling a plus

What are TikTok perks and benefits

Lactation facilities

Fertility

Unconscious bias training

Networking

Succession planning

Diversity recruiting

Diversity performance

Short term disability

Paid paternity

Paid maternity

Paid adoptive

About the company

71252

TikTok

Industry: Technology: Consumer Internet

As the leading destination for short-form mobile video, our platform helps people around the world become a part of a global community. In a world that feels more divided than ever, we are here to inspire creativity and bring joy. We do this by embracing change, thriving in ambiguity, and always looking for solutions.

Why you should apply for a job with TikTok:

  • Employee well-being is supported via hybrid work, short-term counseling through our EAP and a premium subscription to Headspace.

  • We embrace diversity across all dimensions and provide employees with 9 employee resource groups globally, including our WOMEN ERG.

  • Comprehensive parental leave policy as well as fertility treatment through healthcare providers with a $20,000 lifetime maximum.

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