B2B Marketing Manager - UK - Global Business Marketing

TikTok

London, United Kingdom

Why you should apply for a job to TikTok:

Employee well-being is supported via hybrid work, short-term counseling through our EAP and a premium subscription to Headspace.

We embrace diversity across all dimensions and provide employees with 9 employee resource groups globally, including our WOMEN ERG.

Comprehensive parental leave policy as well as fertility treatment through healthcare providers with a $20,000 lifetime maximum.

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Position summary

TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Mumbai, Singapore, Jakarta, Seoul and Tokyo. At TikTok, our people are humble, intelligent, compassionate and creative. We create to inspire - for you, for us, and for more than 1 billion users on our platform. We lead with curiosity and aim for the highest, never shying away from taking calculated risks and embracing ambiguity as it comes. Here, the opportunities are limitless for those who dare to pursue bold ideas that exist just beyond the boundary of possibility. Join us and make impact happen with a career at TikTok. The Team: TikTok For Business' UK B2B Marketing Team is looking for a B2B Marketing Manager to manage multi-discipline marketing campaigns - across events, marketing communications and industry relations. Reporting to the B2B Marketing Lead in London, this role will be responsible for planning, executing and measuring marketing touchpoints as part of a wider marketing strategy closely aligned with the UK commercial strategy - driving revenue, brand fame and safety reputation in market. The B2B Marketing team works across key accounts, media and creative agency audiences, in addition to partnering with the Global SMB team on programme activations in market. The UK team is also responsible for working with the EUI Experiences team to ensure EUI tentpoles are activated in the market effectively and driving value for the local GBS team. The UK B2B Marketing Manager will be responsible for managing projects and campaigns end-to-end - from brief to conception and ideation, to implementation and reporting post-campaign success. Key responsibilities include: - Audience lead for brand direct - maintain oversight and coordination of projects and campaigns touching the brand direct audience - Manage projects across the entire marketing mix, from proprietary and industry events, to marketing communications, industry relations and brand partnerships - Create and execute disruptive marketing activations in response to clear business challenges, with the goal of delivering a direct business response - Work with EUI centres of excellence in Events, Marcomms and Industry Relations to deliver EUI wide programmes and touchpoints in the UK market - Collaborate with XFN stakeholders in Comms, PSO, Brand Strategy, Marketing Sciences to take fame-building work to market - Rigorous project manager, with the ability to deliver projects on time and to a high-standard - Quality communicator, across internal and external communications - Creative thinker who aims for the highest with every activation - Prior experience as a Marketing Manager, either B2B and/or B2C TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

What are TikTok perks and benefits

Lactation facilities

Fertility

Unconscious bias training

Networking

Succession planning

Diversity recruiting

Diversity performance

Short term disability

Paid paternity

Paid maternity

Paid adoptive

About the company

TikTok

Industry: Technology: Consumer Internet

As the leading destination for short-form mobile video, our platform helps people around the world become a part of a global community. In a world that feels more divided than ever, we are here to inspire creativity and bring joy. We do this by embracing change, thriving in ambiguity, and always looking for solutions.

Why you should apply for a job to TikTok:

Employee well-being is supported via hybrid work, short-term counseling through our EAP and a premium subscription to Headspace.

We embrace diversity across all dimensions and provide employees with 9 employee resource groups globally, including our WOMEN ERG.

Comprehensive parental leave policy as well as fertility treatment through healthcare providers with a $20,000 lifetime maximum.