Category Manager Graduate (TikTok Shop - Hardlines or Electronics) - 2026 Start (BS/ MS)

th a unique customer experience via TikTok. The team is responsible for building the TikTok Ecommerce partnership for the TikTok e-commerce business in the US. With more than 1 billion loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join us to build an e-commerce ecosystem that is innovative, secure and intuitive for our users together.

We are looking for talented individuals to join our team in 2026. As a graduate, you will get opportunities to pursue bold ideas, tackle complex challenges, and unlock limitless growth. Launch your career where inspiration is infinite at TikTok.

Successful candidates must be able to commit to an onboarding date by end of year 2026. Please state your availability and graduation date clearly in your resume.

Candidates can apply to a maximum of two positions and will be considered for jobs in the order you apply. The application limit is applicable to TikTok and its affiliates' jobs globally. Applications will be reviewed on a rolling basis. We encourage you to apply as early as possible.

Responsibilities:

1. Take ownership of business development by leading lead mining, conducting in-depth lead validation, and executing strategic seller outreach to drive pipeline growth.
2. Conduct analysis of the seller onboarding funnel, identify bottlenecks through data-driven insights, and formulate actionable optimization strategies to improve conversion rates.
3. Deeply engage in the design and delivery of seller training programs and support initiatives, including developing campaign frameworks, curating webinar content, and providing personalized guidance to enhance seller performance.
4. Plan and execute operational strategies, content roadmaps, and growth initiatives for assigned seller segments, aligning with business objectives to drive scale and engagement.
5. Act as a key liaison in meetings with local partners, contribute to strategic discussions, and lead cross-team communication to ensure alignment on goals and seamless execution of collaborative projects.

Qualifications

Minimum Qualifications:

• MS degree with a graduation date before December of 2026
• Quick learner, proactive and resilient. Ability to thrive in ambiguity and adjust fast to change.
• Structured thinking, good data sense, very strong analytical skills
• Excellent communication and cross-team collaboration, skilled at moving things forward.
• Passion for business and aim for higher goals.

Preferred Qualifications:

• Internship or full-time experience in an e-commerce marketplace business, or retail category management is a plus
• Familiarity with TikTok content ecosystem, shoppable content, and brand-creator partnerships is a plus