Creator Marketing Strategy & Operations Lead

TikTok

4.5

(6)

San Jose, CA

Why you should apply for a job to TikTok:

  • 4.5/5 in overall job satisfaction
  • 4.5/5 in supportive management
  • 100% say women are treated fairly and equally to men
  • 100% would recommend this company to other women
  • 100% say the CEO supports gender diversity
  • Ratings are based on anonymous reviews by Fairygodboss members.
  • Employee well-being is supported via hybrid work, short-term counseling through our EAP and a premium subscription to Headspace.
  • We embrace diversity across all dimensions and provide employees with 9 employee resource groups globally, including our WOMEN ERG.
  • Comprehensive parental leave policy as well as fertility treatment through healthcare providers with a $20,000 lifetime maximum.
  • #7475838685758736648

    Position summary

    Join us.

    Team Introduction
    The creator is TikTok's key advantage and TikTok's creator marketing is experiencing rapid growth. We are looking for creator marketing strategy operation analyst/associate to join the Creative Product and Operations team, aiming to contribute more insights and ideas to drive growth.

    • Responsibilities
    • Responsible for strategic analysis of the rapidly growing TikTok's creator marketing business, establishing a metric system, formulating business targets and breaking down targets by region/industry/creator tiers, conducting operation diagnosis and reporting regularly
    • Assist in developing annual creator marketing business strategy plans and align with key stakeholders
    • Deeply study the global influencer marketing industry, conduct research and provide insights on business models, demand/supply, competitors, products, etc.
    • Conduct analysis on different topics such as advertisers demand, creator supply and product models, identifying opportunities and delivering actionable strategies
    • Collaborate with regional operations and product teams to advance key projects

    Qualifications

    Minimum Qualifications:

    • Bachelor's degree or higher
    • 3+ years of experience in strategy/business analysis/operational strategy analysis.
    • Strong analytical skills with good sensitivity to data, capable of complex data analysis
    • Proactive, with strong cross-team/cross-cultural communication skills, excellent learning ability, and good adaptability and stress resilience

    Preferred Qualifications:

    • Proficient in SQL
    • Experience in brand ads, creator marketing, creatives, creator content operations
    • Proficient in Mandarin to allow for cross-functional collaboration on a global scale

    TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

    TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/cdpT2

    Job Information

    [For Pay Transparency] Compensation Description (annually)

    The base salary range for this position in the selected city is $128000 - $290160 annually.

    Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

    Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

    The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

    For Los Angeles County (unincorporated) Candidates:

    Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

    1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;

    2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and

    3. Exercising sound judgment.

    Why you should apply for a job to TikTok:

  • 4.5/5 in overall job satisfaction
  • 4.5/5 in supportive management
  • 100% say women are treated fairly and equally to men
  • 100% would recommend this company to other women
  • 100% say the CEO supports gender diversity
  • Ratings are based on anonymous reviews by Fairygodboss members.
  • Employee well-being is supported via hybrid work, short-term counseling through our EAP and a premium subscription to Headspace.
  • We embrace diversity across all dimensions and provide employees with 9 employee resource groups globally, including our WOMEN ERG.
  • Comprehensive parental leave policy as well as fertility treatment through healthcare providers with a $20,000 lifetime maximum.