TikTok Shop - Product Marketing Manager

erce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated.

With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and exciting e-commerce experience to our users. We are looking for passionate and talented people to join our product and operations team, to build an e-commerce ecosystem that is innovative, secure and intuitive for our users.

Responsibilities:

• Work across internal products and operations stakeholders, as well as external merchants and creators to continually improve TikTok Shop overall product go-to-market strategy.
• Be able to understand and internalize product features, user experience, business value and market implications from a marketing perspective.
• Continually dive deep in understanding product users (ie. merchants, creators, consumers, partners, internal staff, etc.) within respective domain and region.
• Develop a deep understanding of marketing channels and content standards that can be utilized for respective domain users and continually use data to refine your approach.
• Simplify information from multi-sources by eliminating components and rearranging into a market-facing story through content visualization approaches with a multi-disciplinary team.

Qualifications

• At least 5+ years in a product marketing role; Preferred experiences within an E-commerce business or consumer technology company.
• Must be comfortable with story building and telling by wrapping up complex context into various formats of compelling content.
• Ability to function, adapt and succeed in a constantly changing, fast paced environment; ability to respond positively and calmly to shifting priorities, demands and timelines.
• Excellent communication, cooperation and project management skills; willingness to learn, ability to question the norm and the character to thrive in ambiguous but fast paced environments.
• Strong command of English (both verbal and written). Native in German/Italian/French is required as the role requires communication with local markets.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too