Digital Ad Inventory Manager, Marketing Operations - Ecomm - Walmart Connect

Position Summary...

What you'll do...

Walmart Connect (WMC) is seeking an experienced Digital Inventory Manager for Onsite Display to join our team. We are looking for an individual who loves digging into data, troubleshooting, learning new technologies and solving difficult problems. As the Inventory Manager, you will be responsible for identifying areas of opportunity across our inventory segments and looking for new and creative ways to increase the performance of our ad products across WMC’s O&O (Walmart.com and app.) properties.

You will partner closely with Sales, Yield, Product and Technical Operations to roll-out new products, features, and forecast improvements. You will become an expert in Walmart's omni-channel solution, using Walmart’s proprietary data, to deliver exceptional performance for our clients.

Responsibilities:

• Contribute data driven insights for developing successful sales strategies and new inventory opportunities.
• Monitor and adjust inventory fluctuations based on historical and predictive models.
• Collaborate with Yield Analytics to accurately implement inventory forecast adjustments.
• Manage inventory segments and placements to ensure relevancy and scale are maximized.
• Keep up-to-date with industry changes, case studies and regulatory impacts.
• Work with WMC Sales teams to refine the inventory reservation process and proactively flag potential inventory constraints and roadblocks.
• Analyze and understand ad server inventory levers and their impact on overall forecasts.
• Identify new ways to grow inventory with our data-focused/audience-driven business
• Work with Technical Operations and Product to onboard new inventory and ad initiatives
• Develop inventory dashboards to assist in monitoring daily trends and fluctuations.
• Monitor invalid traffic and viewability trends by inventory segment and work closely with product/engineering on implementing new solutions.

Minimum Requirements:

• 4-5 years of experience in Digital Ad Operations or Yield Management
• Bachelor's degree or related work experience
• A great depth of understanding on the online advertising industry: desktop, mobile (web/in-app), and video
• Fluency in the language of digital media and online measurement: impressions, CTR, CPMs, eCPMs, uniques, pageviews, visits, referrers, viewabililty, demo comps, etc.
• Highly proficient in digital ad server technology (Google Ad Manager / DFP), Demand Side Platforms (e.g. AppNexus, DV360), SaaS platforms and data measurement.  
• Demonstrated ability to thrive in a fast-paced environment while managing multiple projects and tight deadlines
• Strong knowledge of campaign lifecycle management, ad sales process, trafficking, QA, performance analytics/ reporting.
• Comfortable working with large data sets using a variety of tools
• Strong verbal and written communication skills
• Passion for digital media and advertising technology

About Walmart Connect

At Walmart, we enable the connection between supplier brands and retail shoppers at unprecedented scale. As primary stewards of our brand promise, "Save Money. Live Better," we work alongside some of the most talented people in the world to engage with the more than 150M households who shop with us. This is a unique opportunity to join a small, high-visibility team within the largest company in the world. We believe all digital advertising can be targeted and accountable – and we have Walmart's sales data to prove it.

Benefits & Perks: 

Beyond competitive pay, you can receive incentive awards for your performance. Other great perks include 401(k) match, stock purchase plan, paid maternity and parental leave, PTO, multiple health plans, and much more. 

Equal Opportunity Employer 

Walmart, Inc. is an Equal Opportunity Employer – By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, ideas and opinions – while being inclusive of all people. 

Who We Are

Join Walmart and your work could help over 275 million global customers live better every week. Yes, we are the Fortune #1 company. But you’ll quickly find we’re a company who wants you to feel comfortable bringing your whole self to work. A career at Walmart is where the world’s most complex challenges meet a kinder way of life. Our mission spreads far beyond the walls of our stores. Join us and you'll discover why we are a world leader in diversity and inclusion, sustainability, and community involvement.  From day one, you’ll be empowered and equipped to do the best work of your life. careers.walmart.com

Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

As permitted by applicable law, provide evidence of full vaccination as defined by CDC guidelines OR secure approval of medical or religious accommodation for the vaccination mandate., Bachelor's degree in Business, Marketing, or related field and 1 years’ experience in marketing operations, business management, or related field
OR 3 years' experience in marketing operations, business management, or related field.
2 years' experience using Microsoft Office tools (for example, Word, Excel, and PowerPoint).

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Leading cross-functional projects, Marketing

Primary Location...

850 Cherry Avenue, San Bruno, CA 94066-3031, United States of America