Throughout my 7 years of marketing in agency and in-house settings, I have led multiple rebrands, developed award-winning client work for B2B/B2C industries, and managed a successful content team.
Content Marketing Manager
MoneySolver | Jacksonville, FL, USA
June 2017 - April 2020
Promoted after first year for demonstrated leadership of marketing projects and growing team
Managed in-house content team and strategy (SEO, blogging, email, social media, video), working directly with executive leadership to generate leads and drive sales according to business goals of B2B and B2C brands.
Spearheaded company rebrand and four major website overhauls by establishing new brand More ...
Reputation Ink | Jacksonville, FL, USA
September 2015 - June 2017
Strategized, researched, wrote, edited, designed and promoted thought-leadership content to generate leads for complex B2B and B2C clients (e.g. global SaaS provider; A/E/C; community developer), including blog posts, e-books, infographics, website copy, case studies, newsletters and videos.
Managed agency and client social media accounts, including design, copy and paid promotion.
Secured More ...
Marketing Communications Coordinator
Stratton & Co. | Jacksonville, FL, USA
January 2015 - August 2015
Implemented marketing strategy to generate leads through tactics including monthly print newsletter, print ads, email campaigns, drip campaigns, PPC and social media.
Facilitated processes for print ads, articles, e-books and company rebranding.
Planned and promoted events, including a local retirement convention for over 200 people.
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Bachelors, Communication Studies/PR | Bridgewater, VA, USA
2010 - 2014
GPA: 3.9, summa cum laude
Email marketingSEOAP StyleCopywritingsocial mediaWordpressHubSpotMailChimpCanvaContent Management Systems