I love to create and make connections that are sustainable and beneficial to everyone involved.
Marketing & Communications Manager
Rockford Area Economic Development Council | Rockford, IL, USA
November 2015 - Present
Content Creation • Developed Request for Proposals & Selection Criteria Documentation • Establish data framework & oversight of data to new file management system • Create communications strategy & measurement system • Agency management • Managed SEM remaining competitive when the competition was spending 2-4 times more
Cayman Islands Department of Tourism | George Town, Cayman Islands
February 2007 - December 2015
Exceeded KPIs year over year with a 25% reduced budget • Created process & procedure documentation • Lead 2 team members & 4 agencies • Launched 6 websites in 1 year, on-time & on-budget
University College of the Cayman Islands
Masters, Business Administration | George Town, Cayman Islands
2009 - 2011
Thesis: Social Media on the Influence on Vacation Destination Selection.