Global responsibility for the development of strategy and marketing to small and middle-market businesses, C-Suite and C-Level professionals and financial services organizations.
• Cultivated relationships with C-Suite and C-Level professionals for research, content (including webinars and flash studies) and understanding issues and pain points.
• Drive customer experience including data More ...
Product Manager, Asset Management
Greenwich Associates | Stamford, CT, USA
June 2007 - August 2013
Led global development marketing strategy targeted to corporate plan sponsors, endowments and foundations and Taft Hartley Plans.
• Provided an excellent customer experience through data collection strategy, interview experience,
content/product delivery and digital marketing.
• Developed new dashboard products including compensation and peer benchmark products for C-
Suite professionals and More ...
MW Farley Company | Wilton, CT, USA
April 2005 - May 2007
Created membership development strategy and website for new professional women's business
association for Asset International Inc.
• Developed trade show strategy, managed design and production of show exhibits.
• Created and facilitated educational webinars for membership.
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Bachelors, Business with major in Marketing | Fairfield, CT, USA
Bachelor of Science in Business, Marketing, Fairfield University, Fairfield, CT