I am a self-disciplined change agent and Entrepreneur at heart. My motivation comes from the success of others---people, companies, suppliers, etc.
Senior Vice President Marketing and Sales Operations
Apple Leisure Group | Remote
June 2019 - July 2020
Built and led a new corporate marketing department with 12 direct and 110 indirect employees, following the recruiting and hiring of 35 people, and P&L responsibility of nearly $70M for the Vacations BU, owned by Apple Leisure Group, the nation's largest provider of exclusive non-stop vacation flights and the largest vertically integrated seller of vacation packages.
-Spearheaded the brand More ...
Vice President Sales
Great Wolf Resorts | Chicago, IL, USA
January 2019 - June 2019
positioned the group and event business to achieve top-line revenue performance and supported growth in the UK and Mexico through development of new hotel plans.
Vice President Marketing
Choice Hotels | Bethesda, MD, USA
January 2018 - December 2018
Requested to lead the integration of WoodSpring Suites Brand into Choice Hotels Extended Stay category of brands across the United States. Collaborated with cross-functional disciplines to develop strategies to achieve top-line revenue performance and stronger returns for owners and franchisees.
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Central Michigan University
Bachelors, Marketing and Psychology | Mt Pleasant, MI, USA