• As owner of end-to-end relationship with Sam’s Club, responsible for samsclub.com/travel site P&L and $42M annual gross revenue goal.
• Led all performance marketing initiatives including email, display marketing, retargeting and paid search optimization.
• Developed product and technology roadmap to drive samsclub.com/travel site traffic and conversions.
• Designed holistic More ...
Crozier Fine Arts | New York, NY, USA
June 2017 - April 2018
Established marketing discipline and infrastructure for leading provider of fine art storage and logistics solutions. Designed holistic, multi-channel B2B marketing approach that leveraged strategic partnerships, event participation, digital marketing, media / thought leadership, sales enablement, and client relationship management strategies to amplify brand awareness and support More ...
Head of Marketing
YONDER MUSIC | New York, NY, USA
September 2016 - April 2017
Led global marketing team of 10+ in five markets including Malaysia, Indonesia, Bangladesh, Nepal, and Sri Lanka to drive user acquisition / retention for start-up's mobile app-based, digital music streaming service. Oversaw global campaign budgets ($1M+ per market), analytics, and reporting. Guided execution of integrated marketing and content strategy across platforms including More ...