Hired to accelerate the roll out of existing and new AI & RPA-powered solutions in the US and contribute to revenue goals.
Responsible for increasing US brand awareness & contributing to top of funnel pipeline. Oversee/manage/monitor the following:
• Develop strategy, execute, & track results for email marketing, content marketing & paid media campaigns.
• Evaluate & manage all logistical More ...
Manager, Content and Digital Marketing
Model N | Denver, CO, USA
November 2015 - February 2018
Retained by Model N leadership (post-Channelinsight acquisition); Instrumental in the integration and development of a content and digital marketing strategy for both high-tech and life science products & solutions.
• Rebranded & optimized over 200 pieces of Channelinsight's digital assets & web content to Modeln.com without loss of existing inbound traffic or page ranking.
• Evaluated and More ...
Director of Marketing and Communications
Channelinsight | Denver, CO, USA
February 2013 - October 2015
(pre-Model N acquisition)
Owned all marketing communications, events and activities focused on demand generation (acquisition & retention), plus
lead nurturing to drive marketing qualified leads (MQLs) in support of sales goals and cultivate a strong pipeline for
Channelinsight's SaaS software applications and solutions.
• Engaged by executive management team as strategic marketing expert to More ...
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Saint Mary's College
Bachelors, Business Management/Marketing | Moraga, CA, USA
• Bachelor's Degree - Business Management/Marketing - Saint Mary's College Moraga, CA
De Anza College
Associate, Liberal Arts | Cupertino, CA, USA
• Associates Degree in Liberal Arts - De Anza College Cupertino, CA