Award-winning digital marketer and content strategist with a passion for service and storytelling; experienced at connecting brands to consumers with engagement that delivers conversions.
Director, Content and Product
Girl Scouts of the USA | New York, NY, USA
August 2018 - Present
• Serve as product manager for alum content, setting strategy and defining goals for an adult audience?
• Create, edit, and manage production of various forms of marketing content, including a regular newsletter, web pages, social posts, videos, and triggered lead-nurturing emails ?
• Quickly pivoted to live virtual events during pandemic — with 1,000+ sign-ups for our first event and a dozen More ...