• Built sales operation from the ground up, leveraging database systems, recruiting and coaching AEs to meet personal and team goals, and developing successful sales and marketing strategies.
• Managed a team that won an increase of 55% ARR over the same period prior.
• Closed largest deal to date companywide.
• Built systems to collect and report on all sales data and KPIs.
• Ran sales ops to More ...
Account Manager & Digital Marketing Specialist
ArtBinder | New York, NY, USA
April 2018 - June 2019
• Relaunched the company website for the new Premium product.
• Created digital campaigns targeting key market segments for new product and feature launches.
• Owned CRM data migration and managed transition from SalesforceIQ to HubSpot.
• Increased conversion rates and communicated value proposition of products and features.
• Initiated and managed strategic marketing partnerships.
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Bachelors, BA in Sociology, Concentration in Creative Writing | Waltham, MA, USA
2005 - 2010
• Guest Writer, Student Newspaper
• Volunteer, Waltham Group (community service)
• A Cappella
• Student Government
• Ski Team
• Sigma Delta Tau