Manage paid media campaigns (paid search, paid social and display campaigns) for B2B and B2C clients in a variety of industries including pharmaceutical, pet health, interior design, non-profit, plumbing and others. Developed marketing
strategy for campaign effectiveness including blueprints and schedules (examples available upon request)
? Collect and analyze marketing and result data for More ...
Genie Energy | Newark, NJ, USA
September 2016 - May 2018
Managed and expanded social media and email efforts for multiple Genie Energy brands, specifically Diversegy, a B2B
? Organized and created detailed social media blueprints and schedules across all channels and brands monthly
? Created and developed all marketing collateral, training and product videos (samples available upon request)
? Developed daily, weekly, and monthly More ...
TiqIQ | New York, NY, USA
June 2015 - August 2016
, New York, NY
? Managed TiqIQ marketing efforts including placement of ads on a variety of platforms including Google Adwords,
MediaMath, Mixpanel, Boomtrain and Facebook Ads Manager
? Developed daily, weekly, and monthly reports across all marketing channels
? Initiated marketing campaigns for expansion of TiqIQ Broadway ticket markets and expand overall knowledge of the Broadway market on More ...
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State University of New York
Bachelors, Digital Media Programming and Management | New Paltz, NY, USA
2011 - 2015
State University of New York at New Paltz, New Paltz, NY May 2015
Bachelor of Arts, Digital Media Programming and Management, Minor in Creative Writing
? Major GPA: 3.6, Member of Lambda Pi Eta Honor Society