I thrive cross functionally in fast paced environments & use data & analytics to solve the needs of an ever-evolving business, keeping the customer as the central focus.
Digital Category Manager, Women's Apparel
Lord & Taylor | New York, NY, USA
October 2018 - April 2020
• Lead online strategy & managed day to day business for total Lord & Taylor women's apparel ecommerce business across sportswear, evening, designer & seasonal, serving as an internal consultant to translate business opportunities into actionable goals for all cross-functional partners
• Developed & implemented seasonal assortment & digital merchandising strategies for a merchant team of 9 More ...
• Category ownership of electronics and health, beauty & wellness for 62 locations in 9 airports.
• Full product life cycle management from product selection, pricing negotiation, field merchandising, space management, & inventory management.
• Established retail category management calendar & assortment review strategy to benchmark product performance
• Negotiated strategic partnership More ...
Associate Brand Partnership Manager, Home & Drop Ship, MyHabit
Amazon | New York, NY, USA
March 2015 - August 2016
• Hybrid position encompassing buying, brand management, and ecommerce merchandising.
• Full PNL & sole open to buy ownership over furniture category, #1 revenue generating category in Home division, drove a historically unprofitable category to net profitability within 2 months
• Managed a portfolio of 125 brands, averaging 2k new skus created monthly
• Weekly category sales, customer and site More ...