I advise on digital marketing best practices for arts organizations and non-profits. Services include:
-Social Media Strategy and implementation for non-profits
-Integrated Marketing Plans
-Employer Brand and Recruitment Marketing Strategy
Employer Brand Manager
Prudential | Newark, NJ, USA
November 2017 - February 2020
As Employer Brand Manager within the HR Talent & Capabilities Team, I led employer branding and external employee storytelling efforts while providing marketing support for talent acquisition. I collaborated closely with internal partners to best tell the story of Prudential. This involved developing a cohesive strategy for our career website and social channels, content creation aligned with More ...
Senior Social Media Manager
DKMS US | New York, NY, USA
April 2016 - November 2017
As Social Media Manager, I was responsible for developing and overseeing the execution of social media strategy and digital initiatives for this global healthcare non-profit. This included alignment with the global company brand strategy. This included developing and managing digital marketing campaigns, paid and earned media, creating and supervising social media accounts, and integrating More ...
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New York University
Bachelors, English & Creative Writing | New York, NY, USA
Bachelor of Arts - New York University-New York, NY