Lead the new marketing efforts for SmarkLabs as an agency, including editorial, social media and newsletter outreach and analytics tracking.
Increased newsletter subscriptions by 50% within three months.
Developed a comprehensive reporting technique tracking new MQLs and SQLs.
Social Media Strategy ? Increased footprint of all social channels. Most notably Instagram, with More ...
Web Content & Social Media Manager
Weigel Broadcasting | Chicago, IL, USA
July 2017 - September 2019
Managed social media presence and analytics for Weigel Broadcasting’s diginets, as well as produced and edited content for web and social.
Increased footprint of all social channels. Most notably Instagram, with the reach for MeTV having risen by 400% during my tenure.
Built StartTV’s social media presence from scratch when the network was created in September 2018.
News & Content Writer
Brafton, Inc. | Chicago, IL, USA
September 2015 - March 2017
Wrote, researched, and edited unique copy used for client’s blogs, landing pages and web content. Utilized SEO and Google Analytics practices to enhance clients’ web presence.
Wrote an average of 3,000 words per day, for upwards of 12 clients at a time, and edited approximately 5,000.
Achieved Google Analytics certification.
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