#r_17a7458f05db
that will drive product & category initiatives
Product Development - To outline and monitor product design and pricing • Sourcing/Procurement - To achieve the best possible costs and logistical efficiencies
Creative Services - To ensure effective packaging, in-store & digital content, and visual communications
Sales & Channel Marketing - To educate about product lines, category knowledge and how to sell
Key Responsibilities:
Represent as the category expert
Contribute to a 3-year category strategy and pipeline by using market research, product research, product testing, pricing and competitive analysis. Be seen as a specialist and have a deep understanding of manufacturing sourcing and consumer behavior in the space
Build and lead schedules and timelines for new product development within a cross functional group. You will lead meetings and be responsible for assessment & communication of NPD schedules and risks related to development.
Contribute to the management of the entire product life cycle from strategic planning to tactical activities, including related product roads while delivering on measurable KPIs including sales, profitability and efficiency objectives.
Assist in the development and execution of go-to-market plans, working with all departments including manufacturing partners and sales force.
Support sales sell-in and sell-out efforts in the category by participating in key customer business reviews and strategic planning.
Required Skills & Experience: