Senior Channel Marketing Manager - Walmart

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• Drive line review planning processes to secure product placement driving better ROI for Walmart and Bradshaw Home

• Develop and execute promotional strategies tailored to drive sales while optimizing margins.

• Set customer pricing based on product categories and specific margin requirements that avoids channel conflicts.

• Utilize POS data and market analysis, leveraging syndicated data and customer POS to track performance and identify market trends.

• Implement initiatives to drive efficiencies and reduce non-productive costs at the customer level.

• Manage day-to-day business activities at key accounts, working closely with Sales, Product Development, Finance, and Operations teams.

• Represent the company at relevant trade shows, fostering key relationships and showcasing our offerings.

Required Skills & Experience

• 5+ years of experience in channel or trade marketing, preferably within the consumer package goods industry.

• Bachelor's degree in business, marketing, or related field; or equivalent experience.

• Proficient in reading and analyzing syndicated data such as Circana to inform strategic decisions.

• Strong proficiency in Microsoft Excel for building pricing models, analyzing financial data, and assimilating data from various sources.

• Proficient in Microsoft PowerPoint to craft compelling stories for customer presentations.

• Strong analytical and problem-solving skills, with excellent time management and organizational abilities.

• Effective communication skills, capable of articulating ideas to both small and large audiences.

• Ability to lead and collaborate across departments to achieve company objectives effectively.

Expectations

Hybrid in Office Tue/Wed/Thu at either of the following office locations:

• Bentonville, AR

• Rancho Cucamonga, CA

#LIHybrid