Marketing Specialist

mmunications.

• Project Management Support : Provide project management support and communicate plans, deadlines, and achievements to project team members.

• Value Package Introduction : Learn the role of marketing on Value Package Introduction project teams as an observer and support other marketing team members with assigned responsibilities.

• Global Brand Strategy : Learn the global brand strategy and how to align work products to that strategy.

• Marketing and Sales Systems : Learn about relevant marketing and sales systems and processes; collect customer satisfaction data to present to the manager for discussion and interpretation.

• Channel Support : Learn relevant channels to support marketing activities.

• Collaboration : Team with and collaborate across regions and business units.

• Continuous Improvement : Participate in continuous improvement activities.

RESPONSIBILITIES

Skills and Competencies:

• Communicates Effectively : Developing and delivering multi-mode communications that convey a clear understanding of the unique needs of different audiences.

• Customer Focus : Building strong customer relationships and delivering customer-centric solutions.

• Plans and Aligns : Planning and prioritizing work to meet commitments aligned with organizational goals.

• Resourcefulness : Securing and deploying resources effectively and efficiently.

• Channel Awareness : Explains and contextualizes industry structure, dynamics, and path to market to advance organizational goals.

• Market Analysis : Researches information using meaningful and valid sources and data to expand knowledge of markets; analyzes findings by connecting dots and identifying trends to create a coherent image of the market; summarizes relevant insights by condensing, prioritizing, and translating how these impact the business.

• Marketing Plan Management : Develops marketing mix recommendations based on the 4 P's (Product, Price, Promotion, and Placement) to meet customer needs and achieve business objectives; guides and influences cross-functional implementation and creates a framework to evaluate market responses and business performance.

• Translating Relevant Market Data : Collects and categorizes customer voices and market information by leveraging appropriate research tools and techniques; analyzes research findings to identify opportunities to deliver customer solutions.

• Values Differences : Recognizing the value that different perspectives and cultures bring to an organization.

Qualifications:

• Education :

• College, university, or equivalent degree in Marketing, Sales, Business Administration, or a related subject required.

• Licenses/Certifications : This position may require licensing for compliance with export controls or sanctions regulations.

QUALIFICATIONS

Experience:

• Minimal relevant work experience required.

• Knowledge of and experience using the four P's of marketing (Product, Price, Promotion, and Placement) preferred.

• Key Account Management experience

• Customer facing experience

• Knowledge of Power BI and MS Office

Job Marketing

Organization Cummins Inc.

Role Category Hybrid

Job Type Exempt - Experienced

ReqID 2407607

Relocation Package No