Senior Manager, Product Marketing (Infrastructure)

Equinix

4.7

(54)

Toronto, Canada (Remote)

Why you should apply for a job to Equinix:

  • 4.7/5 in overall job satisfaction
  • 4.7/5 in supportive management
  • 93% say women are treated fairly and equally to men
  • 94% would recommend this company to other women
  • 100% say the CEO supports gender diversity
  • Ratings are based on anonymous reviews by Fairygodboss members.
  • Health, Dental, Vision, Life, Temporary & Long-term Disability Insurance
  • Internship Programs with Universities by partnering with local universities all over the world
  • Education, Training, Tuition & Certification Reimbursement
  • #JR-153423

    Position summary

    **

    Reporting to the Senior Director of Product Marketing, the Senior Manager, Product Marketing (Infrastructure) is a strategic individual contributor responsible for driving go-to-market success for core infrastructure services, including colocation, xScale, Network Edge, and Managed Solutions. This role complements a broader infrastructure marketing team. The ideal candidate excels at shaping messaging, leading cross-functional workstreams, and influencing adoption across a diverse and complex portfolio of initiatives. This role is best suited for a product marketer with demonstrated experience in infrastructure, platform services, or hybrid multicloud technologies who thrives on translating technical capabilities into customer value.

    Responsibilities

    • Lead the development and evolution of differentiated positioning, messaging, and narratives across one or more core infrastructure product segments

    • Define and evolve the value proposition across infrastructure offerings, ensuring alignment with market needs, platform strategy, and competitive differentiation

    • Drive integrated go-to-market plans for new product launches, feature releases, and market expansions

    • Drive the evolution and execution of the product roadmap in partnership with Product, Campaigns, Sales Enablement, Analyst Relations, and Channel teams to support cross-functional program execution

    • Develop compelling sales collateral, thought leadership content, customer presentations, and executive briefings

    • Lead or co-lead cross-portfolio initiatives (e.g., AI infrastructure readiness, industry solutions, platform bundling)

    • Gather and synthesize market, customer, and competitive insights to inform strategy and content priorities

    • Support executive stakeholder communication and influence strategic roadmap planning

    Core Competencies

    • Strategic Thinking: Ability to connect product capabilities to buyer needs within the broader platform narrative

    • Cross-Functional Leadership: Proven ability to influence without authority across diverse teams and global functions

    • Platform Storytelling: Strong capability to articulate how infrastructure services deliver scalable, hybrid-ready, and AI-enabling outcomes

    • Executional Excellence: Attention to detail with a focus on high-quality deliverables

    • Commercial Acumen: Understands both the business and market levers that drive revenue growth and partner adoption

    Specific Skills

    • Messaging & Positioning: Deep experience in crafting differentiated B2B narratives for infrastructure or platform offerings

    • Operational understanding of buyer journey stages from awareness to retention

    • Sales Enablement: Adept at translating technical detail into business value assets that resonate with field teams and enterprise buyer personas. Program Management: Demonstrated success in leading go-to-market programs and launches

    • Research & Insight: Capable of distilling market and buyer insights into actionable strategies

    • Content Strategy: Proven proficiency and comfortable developing content roadmaps aligned to global campaign priorities

    Qualifications

    • Bachelor's or Master's degree in Marketing, Business, Communications, or a related field

    • 8-12 years of experience in product marketing, solutions marketing, or GTM roles in data center, infrastructure, or cloud technology sectors

    • Demonstrated success in lead high-impact marketing programs across multiple product lines and geographies

    Domain Expertise

    • Colocation & xScale: Strong grasp of data center value propositions including space, power, connectivity, sustainability, and scale

    • Network Edge & Virtual Infrastructure: Understanding of VNF marketplaces, edge platforms, and hybrid multicloud enablement

    • Managed Solutions: Familiarity with turnkey infrastructure offers, managed services bundles, and go-to-market models

    • AI-Ready Infrastructure: Awareness of how Equinix infrastructure supports AI workloads through power density, interconnection, and ecosystem proximity

    • Platform Integration: Understanding of how individual infrastructure services integrate with the broader Equinix platform and with cloud providers, networks, and partners

    Equinix is committed to ensuring that our employment process is open to all individuals, including those with a disability. If you are a qualified candidate and need assistance or an accommodation, please let us know by completing this form.

    Equinix is an Equal Employment Opportunity and, in the U.S., an Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to unlawful consideration of race, color, religion, creed, national or ethnic origin, ancestry, place of birth, citizenship, sex, pregnancy / childbirth or related medical conditions, sexual orientation, gender identity or expression, marital or domestic partnership status, age, veteran or military status, physical or mental disability, medical condition, genetic information, political / organizational affiliation, status as a victim or family member of a victim of crime or abuse, or any other status protected by applicable law.

    Why you should apply for a job to Equinix:

  • 4.7/5 in overall job satisfaction
  • 4.7/5 in supportive management
  • 93% say women are treated fairly and equally to men
  • 94% would recommend this company to other women
  • 100% say the CEO supports gender diversity
  • Ratings are based on anonymous reviews by Fairygodboss members.
  • Health, Dental, Vision, Life, Temporary & Long-term Disability Insurance
  • Internship Programs with Universities by partnering with local universities all over the world
  • Education, Training, Tuition & Certification Reimbursement