Senior Event Marketing Lead

dinate logistics, including venue selection, vendor management, and on-site support for select events.

• Source, negotiate, and manage relationships with third-party vendors and agencies; ensure compliance with procurement and contract policies.

• Ensure high-quality event delivery, adhering to established standards and objectives.

Marketing and promotion:

• Collaborate with the marketing team (regional, channel, product, content, sales enablement, and social) to develop promotional strategies, communications, and materials.

• Utilize digital and traditional channels to maximize event visibility, attendance, and engagement.

Budget management:

• Lead alignment with event budget requirements for select events, ensuring cost-effective solutions without compromising quality.

• Maintain accurate budget oversight and financial reporting for each event.

Post-event analysis:

• Track, measure, and report on event performance using key metrics such as lead generation, engagement levels, and pipeline acceleration.

• Conduct post-event evaluations to assess success and identify areas for improvement.

• Deliver post-event evaluations, including surveys, wrap-up reports, and recommendations for future improvements.

Industry knowledge:

• Stay informed on industry trends and best practices to continuously improve event offerings.

Qualifications:

• Bachelor's degree in Event Management, Marketing, Communications, or related field.

• Minimum of 5 years of experience in event management, preferably within a corporate environment. IT and/or software market is a plus.

• Proven track record of managing large-scale events from conception to completion.

• Strong organizational and project management skills with an ability to multitask.

• Exceptional attention to detail

• Excellent communication and interpersonal skills.

• Proficiency in event management software and Microsoft Office Suite.

• Ability to work independently and thrive in a fast-paced, dynamic environment.

Preferred attributes:

• Experience working with international teams and diverse cultural contexts.

• Creative problem-solving skills and a proactive approach to challenges.

• Passion for delivering exceptional customer experiences.

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Additional Information

Relocation Assistance Provided: Yes