Plant Communications Lead

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The Role:

Manufacturing drives General Motors' success, so keeping our workforce informed and engaged is crucial. We're updating how we communicate with our team to ensure everyone feels connected as they build safe, quality vehicles. In a fast-paced environment with limited technology access, creative communication is vital. If you enjoy change, storytelling, crisis management, media relations, and innovative employee engagement, this role is a chance to make an impact.

What You'll Do:

• Develop and implement a comprehensive 360° plant communications strategy focused on employee engagement, reputation management, and executive coaching.

• Manage and enhance internal communications tools, ensuring an employee-centric approach that aligns with GM's culture and business strategy.

• Create engaging content that brings GM's story to life, tailoring corporate messages and announcements for plant employees and the community to maintain a unified voice in the region.

• Lead initiatives to improve employee engagement at the facility.

• Strategically plan for plant scheduling changes in partnership with plant leaders, corporate manufacturing, and labor relations.

• Engage employees through diverse channels such as face-to-face meetings, written communications, and broadcasts.

• Partner with and coach plant leadership to develop and execute effective communication strategies, especially during crisis situations.

• Manage media relations and proactively place manufacturing stories in local and national media outlets.

• Educate employees about GM brands and products to empower them as product ambassadors.

• Support plant leaders and public policy efforts in building relationships with community leaders and government officials, maintaining key contacts, and advancing corporate grassroots initiatives.

• Provide strategic guidance on charitable giving and promote related activities to both internal and external audiences.

Your Skills & Abilities (Required Qualifications):

• Bachelor's degree

• 7-10 years in professional communications

• Strong written and verbal skills

• Content creation, including video and social media

• Proven ability to develop impactful communications plans

• Experience building relationships across all employee levels, including unions

• Media/public relations expertise as company spokesperson

• Crisis communications experience

• Background in internal communications and employee engagement

• Skilled at managing ambiguity and dynamic environments

• Comfortable advising senior leaders

• Manages multiple projects simultaneously

• Self-motivated; flexible, adaptable, creative; minimal supervision

• Able to travel up to 10% domestically

• Works full-time at the plant, generally following first shift manufacturing hours, supports occasional second/third shift activities

Preferred Qualifications:

• Interest in automotive and technical areas

• Manufacturing and labor experience

GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc.)

This role is categorized as onsite. This means the selected candidate is expected to report to a specific location on a full-time basis.

This job may be eligible for relocation benefits.

About GM

Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

Why Join Us

We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team.

Total Rewards | Benefits Overview

From day one, we're looking out for your well-being-at work and at home-so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources.

Non-Discrimination and Equal Employment Opportunities (U.S.)

General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.

All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws.

We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire.

Accommodations

General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us [email protected] or call us at 1-800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.