Technical Sales Engineer - Distribution Automation

Hitachi Energy

Lethabong, South Africa

#JID3-170323

Position summary

ge the entire sales cycle from lead generation to contract closure.

  • Collaborate with cross-functional teams including R&D, product management, and service to tailor offerings to customer needs.

  • Provide technical support and solution design during pre-sales and post-sales phases.

  • Understand client requirements for distribution automation and propose suitable solutions.

  • Prepare and deliver technical presentations tailored to customer needs.

  • Collaborate with related teams to ensure compliance with customer specifications and standards (e.g., IEC 61850, DNP3).

  • Build and maintain strong relationships with key stakeholders, including utilities, industries and channel partners.

  • Act as a trusted advisor to customers, ensuring long-term partnerships and customer satisfaction.

  • Monitor market trends, competitor activities, and emerging technologies to identify growth opportunities.

  • Represent Hitachi Energy at events, exhibitions, and seminars.

  • Provide feedback to product teams on market needs and customer pain points to inform roadmap decisions.

  • Responsible for ensuring compliance with applicable external and internal regulations, procedures, and guidelines.

  • Living Hitachi Energy core values of safety and integrity, which means taking responsibility for your own actions while caring for your colleagues and the business.

Your background

  • Bachelor's degree in electrical engineering, Automation, or related field.

  • 5-7 years of experience in technical sales within the power distribution or automation sector.

  • Strong knowledge of distribution automation solutions, protection and control, and communication protocols.

  • Excellent communication, negotiation, and presentation skills.

  • Ability to work independently and collaboratively in a team environment.

  • Strong focus on understanding customer pain points and tailoring solutions accordingly.

  • Experience working with EPCs, OEMs, panel builders, Distributors and system integrators.

  • Knowledge of regulatory and compliance standards in the energy sector.

  • Familiarity with Distribution Automation solutions, protection relays, RTUs and communication products and solutions.

  • Experience with utility procurement processes and regulatory frameworks.

  • Ability to translate complex technical concepts into compelling business value propositions.

  • Technical Sales & Solution Selling.

  • Customer Relationship Management (CRM).

  • Problem-Solving & Negotiation.

  • Strong focus on understanding customer pain points and tailoring solutions accordingly.

  • Experience working with EPCs, OEMs, panel builders, Distributors and system integrators.

  • Proficiency in both spoken & written and English is required.

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