AEP & CDP Lead Developer

arning culture, where teamwork and collaboration are encouraged, excellence is rewarded, and diversity is respected and valued.

This position is based out of Dallas, TX. This position may require re-location and or travel to project location.

Qualifications
Basic
• Bachelor's degree or foreign equivalent required from an accredited institution. Will also consider three years of progressive experience in the specialty in lieu of every year of education.
• 5+ years of experience in AEP, CDP, and data-driven customer engagement
Required Skills & Qualifications

• 5+ years of experience in AEP, CDP, and data-driven customer engagement.
• Strong understanding of data modeling, identity resolution, and audience segmentation.
• Experience with Adobe Real-Time CDP, Customer AI, Journey Optimizer, and Experience Edge.
• Proficiency in SQL, ETL processes, and API integrations.
• Hands-on experience with tag management, data pipelines, and cloud platforms (AWS/GCP/Azure).
• Ability to collaborate with cross-functional teams to execute personalization and marketing strategies.

Good to Have

• Experience with Adobe Analytics, Adobe Campaign, and AI-driven customer engagement.
• Knowledge of privacy regulations (GDPR, CCPA) and secure data handling.
• Exposure to predictive modeling, customer retention strategies, and advanced segmentation techniques.

Key Responsibilities

• Design, implement, and manage Adobe Experience Platform (AEP) & Customer Data Platform (CDP) solutions.

• Lead data ingestion, transformation, and activation across multiple channels.

• Develop and manage customer profiles to enable real-time personalization.

• Collaborate with marketing, analytics, and product teams to orchestrate customer journeys using AI-driven insights.

• Optimize identity resolution strategies for unified customer views.

• Ensure data governance, compliance, and security in platform usage.

• Analyze user behavior, segmentation performance, and campaign results to drive improvements.

• Stay up to date with advancements in Adobe Experience Cloud and AI-driven marketing.

The job entails sitting as well as working at a computer for extended periods of time. Should be able to communicate by telephone, email or face to face. Travel may be required as per the job requirements.