Assistant Mgr-Marketing, Loyalty - In Office

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• Partner with Loyalty Marketing Manager to develop organizational processes for new loyalty functionalities and features
• Participate in business requirement gathering for program development and features implementation
• Partner with Loyalty Marketing, Brand Marketing, Customer Insights, Technology, and DACI teams in analyzing/interpreting data to draw clear, actionable insights and tactical plans for the assigned customer segment to drive customer engagement and retention
• Support Loyalty Marketing Manager in developing and tracking OKRs (objectives and key results), identifying trends and continuous improvement opportunities
• Apply understanding of modern marketing solutions (e.g., first- and zero-party data-enabled personalization, loyalty programs) to campaign planning
• Be an advocate for the customer and bring a customer-first mindset to all initiatives
• Be comfortable operating in a constant, rapid test & learn environment and driving organizational change through action
• Establish strong working relationships with cross-functional peers

Required Qualifications
• Bachelor's degree in Marketing, Digital, E-Commerce, etc.
• 2 years' experience within data-driven marketing
• 2 years' experience demonstrating strong business acumen, running a P&L and/or working alongside P&L owners
• 2 years' experience writing strategic briefs, working cross-functionally and leading customer marketing

Preferred Qualifications
• 2 years' experience managing loyalty programs at a retailer

About Lowe's

Lowe's Companies, Inc. (NYSE: LOW) is a FORTUNE® 50 home improvement company serving approximately 16 million customer transactions a week in the United States. With total fiscal year 2023 sales of more than $86 billion, Lowe's operates over 1,700 home improvement stores and employs approximately 300,000 associates. Based in Mooresville, N.C., Lowe's supports the communities it serves through programs focused on creating safe, affordable housing and helping to develop the next generation of skilled trade experts. For more information, visit Lowes.com.

Lowe's is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.
Starting rate of pay may vary based on factors including, but not limited to, position offered, location, education, training, and/or experience. For information regarding our benefit programs and eligibility, please visit https://talent.lowes.com/us/en/benefits.