#ONPRE005391
multiple data sources • Develop on-premise thought leadership that supports future growth and profitability
• Continuously improve the quality of insights, reporting, and tools for the on-premise to drive impact and efficiencies
Key Metrics & Financial Targets:
• Volume (40%)
• Distribution (30%)
• Budget management (15%)
• On-premise share (15%)
Own:
• Insights presentations and sell sheets
• Management and evolution of on-premise technology solutions and processes
• 3rd party vendor management
Influence:
• Collaborate with sales on strategies tailored to portfolio, consumer, channel, or region that directly impacts the RFP process
• Collaborate with CLT to drive improvement to DDOT/execution tracking
Veto:
• This role is more about influencing decisions through insights and recommendations rather than having direct authority to veto decisions
Critical Relationships:
• National and Regional On-Premise Account Team, CLT, ELT, Shopper Marketing, Brand, Consumer Insights, Off-Premise Category Development
• Curating insights, Sell Stories/Sheets, RFP development, Sales Reporting (internal and external), Annual Business Planning, Execution tracking
Skills Needed To Be Successful:
• Preferably 6+ years of proven category insights experience in CPG industry, leveraging syndicated scan & household panel data platforms (Circana, Nielsen, Numerator, etc)
• Strong technical and data visualization skills utilizing Microsoft Office and other 3rd party software (VIP)
• Strong presentation and communication skills
• Strong leadership skills with ability to effectively prioritize and manage workload across multiple stakeholders
• PowerBI experience preferred
• Previous on-premise experience is a plus
Extraordinary Leadership Expectations:
• Ability to think big, creatively, and outside the box
• A drive for continuous improvement in the quality of insights, reporting and tools