Brand Marketing Intern

vation calendar by mapping out key seasonal, cultural, and brand specific moments.

• Conduct research on relevant industry trends, holidays, and consumer behavior to inform activation opportunities.

• Perform a competitive audit to analyze how key brands in the bev/alc space approach activations, partnerships and cultural moments and present findings.

• Collaborate with cross-functional teams (e.g. social, digital, consumer insights, etc.) to align on campaigns and milestones.

• Support in brainstorming and planning activations across multiple channels (social media, events, influencer marketing, sampling, etc.)

• Analyze current activation performance, contributing ideas for improvement.

• Present activation calendar recommendation to key internal stakeholders.

• Support digital team to find and recommend relevant social media trends for target audience.

• Assist Brand Marketing team on ad hoc projects.

Requirements

• Currently enrolled in a university majoring in related field or a recent graduate in Marketing, Communications, Business or related field.

• Strong interest in brand building, storytelling, and campaign strategy.

• Creative thinker with a pulse on pop culture, trends, and consumer engagement tactics.

• Successful candidate must be energetic, self-motivated with a desire to learn and grow.

• Excellent organizational skills with attention to detail.

• Strong interpersonal and communication skills.

• Collaborative team player.

• Ability to maintain high standards of confidentiality.

• Proficient in Microsoft Office with high proficiency in Word, Excel and PowerPoint.

Benefits

• Highly competitive hourly rate-$25 per hr. 34 hr max per week.