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Deliver digital adaptations including static and animated (2D) assets.
Develop creative compositions for sell-in and sell-through programs.
Ideate and render 3D display concepts for in-store activations.
Design packaging visuals including VAP (value-added packaging) formats.
Develop creative visuals for wearables, premiums, and display enhancers.
Produce visually compelling sell sheets, mockups, and imagery for sales decks/ support tools.
Develop sizzle videos that bring programs to life for internal and customer-facing presentations.
Brand Consistency
Ensure that all design materials adhere to brand guidelines, brand tone, and compliance standards.
Contribute to the evolution and enhancement of brand assets and guidelines as needed.
Project Management
Manage multiple design projects simultaneously, ensuring deadlines are met and projects are completed to high standards.
Communicate and collaborate effectively with cross-functional teams for briefs, file reviews, and final outputs..
Lead asset distribution across departments, vendors, and print on demand partners.
Creative Ideation
Participate in creative brainstorming sessions to generate fresh design ideas and concepts.
Stay up-to-date with design trends and emerging technologies to maintain a cutting-edge approach to design.
Asset & Content Management
Organize and maintain digital assets, including but not limited to images, product shots, backgrounds, legal mandatories, fonts, and design templates.
Manage digital content library of all assets ensuring allfiles are properly labeled, archived, and easily accessible to the team.
Source and edit photography as needed to support initiatives.
Quality Control
Oversee color matching, press checks, and proofing stages for accuracy and quality before production. -
Conduct quality checks to ensure that designs are error-free and meet project specifications.
Requirements
Bachelor's degree in graphic design or a related field (relevant experience may be considered in lieu of a degree).
3-5+ years proven experience as a graphic designer, preferably in CPG or bev alc, with a strong portfolio showcasing a variety of design projects.
Creative agency experience preferred Shopper marketing exposure is a plus
Advanced proficiency in design software, such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).
Experience with 3D rendering tools and developing sizzle videos.
Strong knowledge of print production, POS display design, and asset development.
Experience proofing/color checking.
Experience working within brand guidelines for various brands.Strong attention to detail and a keen eye for aesthetics.
Excellent communication and collaboration skills.
Ability to work independently and as part of a team.
Excellent time management skills to meet project deadlines.
Experience with web design and UI/UX design is a plus.
Benefits